How has Herb Chambers dramatically improved their profitability by improving how they market to consumers? This case study will show you how Hendrick uses technology to target in-market consumers who have the highest probability of buying and servici

How would your dealership measure up if mystery shopped by telephone? How would your staff answer the phone? What would they say? Jerry Thibeau is sharing his expertise with you. What will you learn and what action items will you take back to the dea

RICHFIELD, Ohio — OEConnection LLC announced that OEC 2.0, a comprehensive parts e-commerce platform, is now available to Honda and Acura dealerships throughout the U.S.  Released earlier this year to U.S. General Motors and Ford dealerships,

CINCINNATI — OneCommand, the nation’s leader in preference-based, automated, multi-channel marketing, today announced significant year-to-date success, setting a new record around the number of automotive consumers benefitting from the co

Nashville, TN — Buycentives, Inc., the leading provider of real-time incentives for the automotive industry, and Dataium LLC, the largest aggregator of automotive shopping behavior, today announced a strategic partnership that uses breakthrough t

Detroit, MI– Professional services and technology firm Autodata Solutions, Inc., today announced a referral agreement with DriveItNow to help turn web visitors into buyers with a pre-qualified payment marketing conversion tool. DriveItNow is a paym

The recession wound down, people are out buying again and dealers are managing their expenses to turn a profit from lower volume. Now that things are better though, it’s also back to business as usual. Less than a year after the official end t

Lake Success, N.Y. –DealerTrack Holdings, Inc. (Nasdaq:  TRAK), announced that it has signed an agreement to sell its wholly owned subsidiary, ALG, Inc., to TrueCar, Inc.  In connection with the sale, DealerTrack has entered into additional comme

With all the talk of CAFÉ standards coming out of Washington in recent months, it’s easy to think that manufacturers and their customers have nothing but small cars, EVs and hybrids on their minds.  But, anyone who took a stroll along Woodward Av