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Conference & Expo: October 8-10, 2024

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Digital Dealer Conference & Expo Registration

By registering, you're not just signing up for an event – you're securing your access to a wealth of exclusive insights, networking opportunities, and groundbreaking strategies that will shape the automotive landscape.

Agenda At-A-Glance

Agenda-At-A-Glance is a summary of sessions and networking events at Digital Dealer this Fall.

Exhibit / Sponsor

Exhibiting, sponsoring, and advertising with Digital Dealer places your brand in front of the largest dealership buyer group of marketing, sales, and management solutions.

Deal or No Deal? The Ongoing Struggle with Internet Leads in Car Sales

Let’s talk leads, specifically inbound internet leads. What makes them challenging and how do you overcome those challenges to drive success? The reality is there’s gold in those leads, lots of gold, and if handled with energy, excitement, and the right communication strategies you will find internet lead success and make more deals. And that […]

U.S. Auto Dealers Spend Weekend Working Around Computer Hack

Dealers across the U.S. resorted to pen and pencil to complete transactions in their dealerships as one of the key software programs remained down over the weekend. CDK Global has not made any public comments since shutting down their services on Thursday, June 20, after a second cyberattack attack. Besides vehicle sales, vehicle repair and […]

Future Proof Your Dealership for Digital Natives

The term “digital native” describes people who were practically born with smart devices in their hands and have grown up consistently using technology for communication and information gathering. This tech-savvy consumer group mainly comprises Millennials and Generation Z (aka Zoomers), representing over $3 trillion in purchasing power. As a dealer, you already know that these […]

Fisker Files for Bankruptcy

On June 17, Fisker filed for  Chapter 11 bankruptcy protection, less than two weeks after the troubled electric vehicle maker recalled the nearly 7,000 Ocean SUVs from the 2023 model year due to an issue regarding the Motor Control Unit (MCU). “Like other companies in the electric vehicle industry, we have faced various market and […]

Understanding Junk Fees in Auto Dealer Finance: Trends, Impacts, and AI-Driven Solutions

Federal regulators have placed a bullseye on “junk fees,” targeting auto finance and other industries with a consistent drumbeat of enforcement actions, rules, and supervisory actions. Consumer Financial Services Protection (CFPB) Director Rohit Chopra recently defined junk fees as “unavoidable, surprise, excessive, or unnecessary charges imposed for fake or even worthless services. Even when a […]

2024 Digital Dealer Awards: Best New Product

As part of our continuing efforts to celebrate the auto industry and those involved, Digital Dealer is proud to announce the Digital Dealer awards program for 2024. Among the six categories is Best New Product. The award contest is open to submissions from businesses or individuals based in the continental U.S. only. Entrants must be […]

Keating Auto Group, Lithia, Mosaic Auto Group, Manheim: Dealership Sales Roundup

Keating Auto Group Buys Houston Dealership from Ken Garff Automotive Group Ken Garff Automotive Group, the third largest private dealership group in the U.S., sold its Northwest Chrysler Dodge Jeep Ram dealership to Texas-based Keating Auto Group. The sale was announced by Kerrigan Advisors. Northwest CDJR, owned by Ken Garff Automotive Group since 2007, is […]

UPDATE: Hackers Reportedly Demand Millions from CDK Global After Cyber Attack

Updated 10:30 A.M. June 22: CDK Global is reportedly negotiating with Eastern European hackers who forced the company to shut down services to auto dealers across the U.S. According to Bloomberg’s report, CDK intends to pay the ransom—reportedly costing tens of millions of dollars—to restore its cloud-based software to dealerships in the country that helps […]

Empowering Sales Teams in Car Dealerships with Training and Technology

The sales team is the cornerstone of a dealership’s success, driving revenue and shaping customer experiences. According to a study by NCM Associates and the Pareto Principle, 20 percent of sales reps generate 80 percent of sales, underscoring the critical importance of a strong sales team. A lousy salesperson can quickly lose a deal and […]