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Conference & Expo: October 14 -15, 2025
DealerPoint: April 9-11, 2025

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DealerPoint Dealership Attendees

DealerPoint, a Digital Dealer event, is an exceptional way to explore new solutions and vendors for your dealership, connect with your peers, and learn from industry leaders.

Auto Retail News

Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.

Exhibit / Sponsor

Exhibiting, sponsoring, and advertising with Digital Dealer places your brand in front of the largest dealership buyer group of marketing, sales, and management solutions.

The End of the Auction Era: Why Direct-to-Consumer Inventory is Driving Dealership Growth

The automotive retail world is changing fast, and dealerships are under pressure to keep up with customer expectations while staying profitable. One big shift is the move to direct-to-consumer (DTC) inventory sourcing. By cutting out auctions and wholesalers, dealerships are buying directly from private sellers. This approach is shaking up the game—and here’s why it’s […]

A Third of Middle-Class U.S. Households Plan to Buy Vehicles in 2025

A survey by financial services company Santander US found that a third of middle-income households making between $50,000 and $148,000 annually intend to buy a car this year. A number of those weighing whether to buy have started taking action. About 65 percent have started researching options and 46 percent have visited a dealership, Santander officials said. […]

How to Keep Your Dealership Ahead of the Competition in 2025

Competition has always been a significant challenge for dealerships, requiring more than just an impressive inventory to stay ahead. With more people expecting convenience, transparency, and value, dealerships must rethink their strategies and move beyond traditional methods. According to a Reuters report 2024, U.S. new vehicle sales hit a five-year high of 15.8 million units, […]

Florida Dealers File Suit Against Scout Motors

Florida is the next battleground between franchised dealerships and automakers looking to sell directly to the consumer. Volkswagen and Audi dealers in the Sunshine State filed a lawsuit against Scout Motors that alleges its direct-sales model for vehicle sales and reservation system violates laws meant to protect dealers in the state. Among 61 plaintiffs include Morgan […]

Dealer Magazine: Misguided Focus in Dealerships

Editor’s Note: This article was originally published in the January/February edition of Dealer magazine A word from Charlie Polston: “My friends, as you know I retired December 31, 2024 after 42 years in the automotive industry. I’m delighted to introduce you to Sy Stewart. Sy joined my team 13 years ago; and he’s a great […]

Nissan, Honda End Merger Talks

Honda and Nissan officials were unable to reach an agreement to merger, ending talks that would have created one of the world’s largest automakers. In a joint statement released by Nissan, Honda and Mitsubishi Motors, the three companies “agreed to terminate their (memorandum of understanding)…signed on December 23 last year regarding the consideration of a […]

Dealer Magazine: 10 Things to Address Before Hiring an In-Law

Editor’s Note: This article was originally published in the January/February edition of Dealer magazine Bringing family into your dealership can be tricky. Adding an in-law to the mix? That’s next-level complicated. Between managing emotions, expectations, and professional boundaries, it’s easy to get caught in a storm of drama if you’re not careful. But it doesn’t […]

New-Vehicle Prices Fall to Start 2025: KBB  

The new-vehicle average transaction price (ATP) dropped 2.2 percent in January from the month before to $48,641, according to the monthly report from Kelley Blue Book (KBB). Sales incentives at $3,486 of ATP declined in January as well, dropping to an average of 7.2 percent of ATP in January from 8.0 percent in December 2024. […]

Dealer Magazine: Interview with Ryan Rohrman

Editor’s Note: This article was originally published in the January/February edition of Dealer magazine Dealer magazine had the pleasure to start 2025 by interviewing Ryan Rohrman, CEO of Rohrman Automotive Group. Rohrman is a third-generation leader of one of the largest family-owned automotive groups in the U.S. For more than 60 years, Rohrman Automotive Group has provided […]