Gen Z & the Automotive Industry: Marketing Insights

For successful marketing, it’s essential to pinpoint the exact demographic you’re targeting and grasp what resonates with them. With this in mind, it’s particularly important to consider Generation Z, those born between 1997 and 201
Apr 12, 2024

NFC Clip Digitizes a Vehicle’s Glove Box

This article first was published on RFIDJoiurnal.com Technology company RealTime Feedback has released an NFC-based system that aims to provide digital access to the kind of information drivers have traditionally stashed in their glove box. The solut
Apr 11, 2024

Revolutionizing Transportation: The Power of Electric Vehicles and Smart Charging

We are on the cusp of a transportation revolution. Electric vehicles (EVs) are gaining momentum and have the potential to dramatically reshape our world. As the Executive Director of Powering Chicago, I see firsthand how EVs are transforming cities l
Apr 10, 2024

“These Are A Few Of My Unfavorite Things”

(Sing with me here…) “Gossip and taxes and unpleasant divorces, Pulling of wisdom teeth, with chronic hoarseness, Lawyers and penalties which costs money and stings, These are a few of my unfavorite things.” Speaking of unpleasantries, here’s
Apr 9, 2024

Presido Report: Dealers Coming to Grips with Post-Pandemic Business

The Great Normalization is well underway and accelerating for certain brands in the automotive sector. That is one of the main takeaways from the recently release of “Presidio Perspectives: A Quarterly Outlook on Auto Retail and M&A Trends” f
Apr 8, 2024

Emerald Welcomes New Conference Producer to Digital Dealer Team

Digital Dealer has hired Elise Wyatt as its new conference producer at Digital Dealer, a brand owned and operated by Emerald, the nation’s leading tradeshow company announced. With a wealth of experience and a deep track record in both conferences
Apr 4, 2024

Handling The Trade: Double Sales Appointments by Talking about the Trade-In

Picture this: It’s training day at a high-volume Toyota dealership somewhere in the U.S. and Michael and I are training a team of 60 salespeople. It’s a mixed bag; some vets, some newbies, lots of in-betweeners and COVID babies. I’m discuss
Apr 4, 2024

Brandt Auto Group Completes Breakup After Gayle Benson Withdraws Compliant

After a complaint by Gayle Benson with the state of Louisiana was withdrawn, the breakup of the Ray Brandt Auto Group is complete. The deals closes a four year legal battle between Ray Brandt’s widow Jessica and his grandchildren over an estimated
Apr 3, 2024

Auto Industry Survey Shows Improvements in Leveraging Automation, AI For Lenders

While they are still trying to understand all of its benefits, auto finance leaders are beginning to incorporate artificial intelligence (AI) into their daily workflow. Informed.IQ, a developer of AI-based software that verifies, streamlines and opti
Apr 3, 2024