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Conference & Expo: October 8-10, 2024
DealerPoint: April 9-11, 2025

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Social Media vs Broadcast Media

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Sep 20, 2019

Hard Facts: 3 Facebook Hacks – How to Get More Engagement

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Sep 20, 2019

Is it Time to Take a New Look at Facebook Ads?

By Tim Duke, Senior Director of Performance Management, fusionZONE Over the years, Google has firmly established itself as the 800-pound gorilla when it comes to search ads. After all, it is, without a doubt, the most used search engine. And, because
Sep 5, 2019

12 Content Tactics to Strengthen Your Digital Reputation

Do you have a plan to increase business? Not something that’s been floating around in your head but a tangible, written strategy to engage more customers? Remarkably, most dealers don’t have a written marketing plan. Many don’t bother r
Sep 3, 2019

How Retargeting Fuels Automotive Sales

In a not-too-distant past, dealerships had one showroom. It was their staging area where they strategically placed vehicles to awaken browsers’ senses. Sales professionals hovered, barely breathing, while trying to respect personal boundaries. They
Aug 28, 2019

Hard Facts: Pinterest for Business – How to Update Your Pinterest on Mobile

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Aug 23, 2019

‘Medium and Message’ Magic!

Last month, I shared ideas on why content/creative is still king. You can be on every medium, dot every digital ‘I’, saturate every market, but if the message isn’t right, you’re throwing a whole bunch of stuff at the barn wall that won’t s
Aug 15, 2019

16 Ways to Damage Your Professional Brand & Fail at Social Selling

We live in a connected world and social selling has become aligned with general sales best practices. The act of deeply examining the people and businesses we buy from is a common occurrence. Sifting through the noise and nonsense isn’t easy an
Aug 15, 2019

Using Facebook to Jumpstart Your Loyalty & Retention Programs

By Adam Pavkov, Client Partner, Facebook No industry is immune to the fundamental changes occurring in consumer purchase behavior and the heightened expectations surrounding the new retail shopping experience. However, there is certainly good news fo
Aug 15, 2019