How Will Robots Affect Driver Safety?

Several manufacturers, including Tesla, have rolled out some “innovative” features that include self-driving technology. At first glance, consumers like this type of vehicle technology because it typically means that these vehicles are fuel-effic
Sep 19, 2019

Why Video is Vital to a Dealership’s Marketing Strategy

Director of Partnerships & Business Development, Lehel Reeves, shares why video marketing is a vital component of a dealership’s marketing strategy to engage more customers & sell more cars. 
Sep 19, 2019

The Power of Artificial Intelligence (AI) is About Augmenting NOT Replacing

By Anthony Giagnacovo, CEO at CallRevu While much has been written about how the “bots” are coming and will threaten to automate everyone’s job, the reality is that Artificial Intelligence (AI) is about automating mundane tasks to improve the c
Sep 13, 2019

Why Buy In is Important When Adopting New Technology

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Sep 13, 2019

Can Your Dealership Withstand a Cyberattack?

By Steve Akridge, CEO, BorderHawk LLC I grew up around the car business as nearly all of my family worked with car dealerships, and many continue to do so today. Until the economic downturn of the 1970s created a catalyst for me to take a different p
Sep 11, 2019

How to Build a Human Firewall

Cyberattacks are on the rise. In the first six months of 2019, the number of data breaches has increased by 54% compared to the same period last year. As of July, more than 4.1 billion customer records have been exposed in approximately 3,800 publicl
Sep 11, 2019

Video is Everywhere!

There are a huge number of travelers on domestic flights each year. Southwest Airlines, not unlike others, offers these passengers paid wi-fi, but, more importantly, in-flight entertainment. The standard of that entertainment has changed immensely ov
Sep 5, 2019

Interview with Danny Zaslavsky of Country Hill Motors

Country Hill Motors, a locally-owned, family-operated, and independent used car dealership serving the greater Kansas City area, was founded in 1984 by Josh Buterin, who was joined in business several years later by John Zaslavsky. Throughout the 198
Sep 3, 2019

12 Content Tactics to Strengthen Your Digital Reputation

Do you have a plan to increase business? Not something that’s been floating around in your head but a tangible, written strategy to engage more customers? Remarkably, most dealers don’t have a written marketing plan. Many don’t bother r
Sep 3, 2019