2019 Women’s Car Buying Report: Key Takeaways to Maximize Sales and Service with Female Customers

2019 Women’s Car Buying Report: Key Takeaways to Maximize Sales and Service with Female Customers

By Jessica Roberts, Director of CSI and Retention, AutoLoop According to the 2019 Women’s Car Buying Report* by JoinWomenDrivers.com, female buyers account for 45% of new car purchases. In 2018, that translated into 7.74 million new vehicles bought by women. And in...
Digital Dealer