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Sales & Marketing
Jeep® Brand Sets All-time Global Sales Record in 2012
Auburn Hills, Mich. – The Jeep® brand recorded global sales of 701,626 units in 2012, setting a new, all-time high – bettering the brand’s previous annual high of 675,494 units sold in 1999. Jeep global sales increase 19 percent in 2012 to
Jan 9, 2013
ShowroomMagnet Launches Partnership with PSC Global
PSC Global and ShowroomMagnet team up to deliver more leads, more shows and more sales Houston, TX – ShowroomMagnet, the industry’s leading online incentive based marketing program, is pleased to announce a partnership with PCS Global. PCS Glob
Jan 8, 2013
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Dealer/GM NewsDigital DealerFinance & Insurance NewsPre-Owned Sales & Marketing StrategiesSales & Marketing
Edmunds.com: Fiscal Cliff Deal Shouldn’t Sway New Car Shoppers in 2013
SANTA MONICA, Calif. — The last-minute deal in Congress to avert the dreaded plunge off the “fiscal cliff” should have little impact on most shoppers who are thinking about buying a new car in 2013, says Edmunds.com, the premier resource car b
Jan 8, 2013
ADESA Monthly Analysis: Current Used Vehicle Market Conditions
The following commentary is produced monthly by Tom Kontos, Executive Vice-President, ADESA Analytical Services. ADESA is a leading provider of wholesale used vehicle auctions and ancillary remarketing services and is part of the KAR Auction Servic
Jan 7, 2013
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Sales & Marketing
Study: Consumer Intent to Purchase Electric Vehicles is Low, Varies By City
Bloomington, Indiana — A study from the Indiana University School of Public and Environmental Affairs casts doubt on the Obama administration’s goal of putting a million plug-in electric vehicles on the roads by 2015. But the study does f
Jan 4, 2013
IIHS Names Safest Cars For 2013
New TOP SAFETY PICK+ award goes to 13 cars; 117 additional vehicles earn TOP SAFETY PICK ARLINGTON, Va. — To reward 2013 models with superior crash protection, the Insurance Institute for Highway Safety (IIHS) is awarding its new Top Safety Pic
Jan 3, 2013
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Sales & Marketing
eMarketer Cuts Forecast for Global Ad Spending Amid Economic Fears
Analysis of information from more than 500 data sets on global ad spending suggests slowdown, though some markets remain at healthy spending levels NEW YORK — Global ad spending is growing slower than previously expected this year, according to a n
Jan 3, 2013
Social Media Illiteracy: How to Stop it Before it’s too Late
Why are you on social media? Everyone says it’s the “place to be in 2013,” but do you really know why your store needs to be there? Maybe you know the why, but you have an uncomfortable feeling about how to do it. You’re not alone. A recent
Jan 2, 2013
Me Incorporated, the Power of Personal Marketing
In a friendly ‘catch-up’ conversation with a dealership general manager I’ve known for 15 years, the subject moved to advertising, what’s working, what’s not and how things have changed in the past 20 years. That’s how I heard the story o
Jan 2, 2013