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Dealer/GM News | Digital Dealer | Sales & Marketing
January 8, 2013

ShowroomMagnet Launches Partnership with PSC Global

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Dealer/GM News | Digital Dealer | Sales & Marketing
January 8, 2013

ShowroomMagnet Launches Partnership with PSC Global

PSC Global and ShowroomMagnet team up to deliver more leads, more shows and more sales 

Houston, TX – ShowroomMagnet, the industry’s leading online incentive based marketing program, is pleased to announce a partnership with PCS Global.

PCS Global will incorporate ShowroomMagnet’s cutting edge technology into their world class product offering. ShowroomMagnet offers targeted internet, first party and third party leads electronic gift card incentives via customized offers to drive showroom visits and test drives. Once the incentive has pulled the lead into the dealership the electronic gift cards are validated for instant use. The result is more leads, more shows and a great customer experience leading to more sales.

PCS Global, a 35 year old change management, organizational consulting, leads management and life coaching firm has spent the last decade researching & training best practices for converting internet leads and phone calls to appointments that show and buy.  “We believe Showroom Magnet will help leapfrog our dealership body in that direction. As a transportation training & coaching company with 30-years of experience, we are proud and excited to be adding this tool to our leads management arsenal. Congratulations Showroom Magnet developers – for developing a product ahead of its time, in my time,” said Dr. John Mlinarcik, CEO and President of PSC Global.

Ken Luna, Vice President of Strategic Partnerships at ShowroomMagnet added, “The synergies between the two companies were apparent starting from my first discussion with Dr. Mlinarcik.  Both companies are dedicated to utilizing the latest technologies and techniques to deliver more leads and shows to our customers.”

CEO of ShowroomMagnet and its parent company Online Drive Larry Bruce added, “This is a very exciting partnership and I’m looking forward to working closely with the entire PSC Global team.  Together we’ll continue to drive innovative solutions for our dealership partners making sure they continue to stay ahead of the curve in the constantly evolving world of online marketing.”

 

About ShowroomMagnet- a division of Online Drive:

Online Drive / ShowroomMagnet is the first company to focus specifically on inbound marketing and the conversion of consumer auto leads. Founded by 30 year industry veteran Larry Bruce, former Vice President of Managed Marketing Solutions for Reynolds and Reynolds and founder of AIMdata, later sold to Reynolds and Reynolds to become Naked Lime, the aim is to help dealerships not only build traffic, but also cultivate their own first party leads and turn them into showroom visits. In addition to ShowroomMagnet, OnlineDrive also owns MicrositesbyU, the auto industry’s only landing page management platform.

About PSC Global:  

PCS-Global, is a 35-year old change management, organizational consulting, leads management and life coaching firm.  They have maintained extensive relationships with such partners as R.L. Polk, The Nickelsen Group, Reynolds & Reynolds, CallSource, CallRevu and now, Showroom Magnet. PSC corporate headquarter are based in Northville, Michigan.

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