FCA, Toyota, Hyundai rise as industry ekes out another advance, from Automotive News. U.S. auto sales rose for the 13th-straight month in March as the industry rode improving weather and strong truck sales to a slim advance despite declines by some m

How to Make the Switch from Reactive Marketer to Proactive Mind Reader The tried-and-true strategy for marketing your dealership to prospects – throwing out messages for the masses and waiting for the leads to land on your lot – is no longer tru

How To Get Links, Leads, Shares & Sales From What You Already Know, from Marketing Land. Columnist Tom Demers discusses how successful content creators profit from success, failure, and everything in between. You probably know more than you think

New Study Finds Mobile Video Ads Lead to Higher Engagement, from Force Marketing. Mobile video ads see 5x more engagement on average. Want more engagement with your mobile ads? Try adding video, according to a recent study by Millennial Media. The st

Automotive Sales Could Grow 24% if Retail Experience Improved, from Driving Sales. 56% would buy more often if the dealership process was not so difficult New research from DrivingSales identifies how the growing gap between consumer expectations and

Toshiba Introduces New Power MOSFET Gate Driver for Automotive Applications, from Toshiba. IRVINE, Calif., March 31, 2015 — Toshiba America Electronic Components, Inc. (TAEC)*, a committed leader that collaborates with technology companies to crea

The face of social media is changing for car dealerships. It’s no longer a market of Tweets and Tags, and automotive dealers need to shift into high gear if they expect to sell cars online. A few years ago, Twitter and Facebook were making their ma

Want more clients? Use these social media strategies, from CNBC. Social media has made it to the financial advising industry, and it can be very powerful—if you know how to use it. If you have good content, people will read it. But if you have grea

10 Trends & Tips To Consider In Creating A Winning Mobile Strategy For Local Search & Marketing, from Search Engine Land. Columnist Wesley Young shares insights from the latest LSA Local Media Tracking Study, advising marketers on local-mobil