Three Strategies to Build Lasting Relationships with your Women Buyers Today’s cars continue to become smarter as manufacturers recognize the value of automobiles that “learn” and adapt to the behaviors of drivers. Cars recognize their drivers

It’s summer and much like our kids, we want to take some time off. Before that scheduled vacation time arrives, we tend to want to move at a slower pace. Meetings can get pretty brutal if everyone in attendance is feeling the same pull, especially

The pace of change continues to accelerate in the B2B sales landscape. Corporate buyers have increasingly greater access to information, across multiple platforms, and in many formats, placing them in greater control of their purchasing process than

I ran into an old acquaintance at Starbucks a while ago. I had referred him and his wife to a dealer friend a couple of years back, so I casually asked him how the deal had gone for them. He said he’d appreciated how seamless the dealership had mad

One of the core values at my company is “Test everything; assume nothing!” That’s because we know that after all these years on the internet, you just never know what strategy or angle is going to work best for you…until you t

Have you ever wondered why the most skilled salesperson on your team or in your organization isn’t always the one who finishes the year with the best results? It’s true; your ability to sell often dictates how much you will end up selling. Howeve

I’m sure you’ve heard of the theory of six degrees of separation, many of us are familiar with it through a game involving Kevin Bacon. In case you are unfamiliar, this theory states that everyone in the world is connected to any other person by

Dealerships often struggle with one particular part of customer relationship management (CRM) systems: sales employee buy-in. It takes dedication and hard work for members of your sale staff to fully participate in the system. When the staff does ful

As consumer shopping behavior continues to evolve, so should your sales model. It’s important to determine your online needs so you can capitalize on changing customer expectations. And to start, you need to ask yourself a few questions. For exampl