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???An Average Car Guy??? Explains Changing from an Internet Department to an e-Commerce Dealership
In February 2010, Toyota had one of the largest recalls ever. Yet within nine month’s time, the efforts of the dealership’s e-commerce director produced numbers that were up 150% Y. C.S.I., C.I.T. and every other key success indicator con
Mar 31, 2011
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Dealer/GM NewsDigital DealerEveryoneFinance & Insurance NewsFixed Operations NewsGeneralPre-Owned Sales & Marketing StrategiesSales & Marketing
CEO of FirstLook and MAX Systems Reveals Web Strategies to Drive Traffic and Earn Strong Gross
Over the past two years, INCISENT Labs has been researching and analyzing cutting-edge practices and behaviors from other industries, including Silicon Valley to better understand the most successful strategies to engage today’s Internet consum
Mar 31, 2011
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Dealer/GM NewsDigital DealerEveryoneFinance & Insurance NewsFixed Operations NewsGeneralPre-Owned Sales & Marketing StrategiesSales & Marketing
What is Google Doing to Website Traffic?
What is Google doing with website traffic, specifically your dealership???s website traffic? According to a story on ClickZ.com, Google is getting more and more involved with the consumer???s actual shopping process.
Mar 31, 2011
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Dealer/GM NewsDigital DealerEveryoneFinance & Insurance NewsFixed Operations NewsGeneralPre-Owned Sales & Marketing StrategiesSales & Marketing
Edmunds’ InsideLine.com Reports Ford Sync’s Infotainment Leadership Is Eroding
SANTA MONICA, Calif. ??? Four years ago, the Ford Sync infotainment system was the innovative technology that drove this automaker’s economic recovery, but competitors are beginning to catch up to ??? and overtake ??? Ford’s groundbreakin
Mar 31, 2011
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Dealer/GM NewsDigital DealerEveryoneFinance & Insurance NewsFixed Operations NewsGeneralPre-Owned Sales & Marketing StrategiesSales & Marketing
Save on Cars & Trucks Launched in Detroit and Chicago
TROY, Mich. ??? A new monthly publication ??? Save On Cars & Trucks ??? has just been launched in the Detroit and Chicago metropolitan regions, according to Heather Uballe, a director of operations at Save On Everything, a Troy, Mich.-based
Mar 30, 2011
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Dealer/GM NewsDigital DealerEveryoneFinance & Insurance NewsFixed Operations NewsGeneralPre-Owned Sales & Marketing StrategiesSales & Marketing
uShip Sets Vehicle, Motorcycle Transport Volume Records in First Quarter
AUSTIN, Texas ??? During the first quarter of 2011, uShip saw a company-record $7.6 million in vehicle and motorcycle shipping transacted on its site, an increase of 24 percent over Q4 2010 (the previous high) and 33 percent over Q1 2010. The o
Mar 30, 2011
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Dealer/GM NewsDigital DealerFinance & Insurance NewsPre-Owned Sales & Marketing StrategiesSales & MarketingSales Management
The ‘Accolade Sandwich’ Sales & BDC Meetings
For decades, I have (and still do) participated in, observed, run, trained and delegated various meetings. From my ongoing experience in the field, far too many “meetings” are either the “Coffee is for Closers!” fear based attempts to maximiz
Mar 16, 2011
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Dealer/GM NewsDigital DealerFinance & Insurance NewsLead Management & CRMPre-Owned Sales & Marketing StrategiesSales & MarketingSales ManagementSales Strategies
Establishing Rapport with the Educated Car Shopper
In last month’s article, I opened with the thought that one of the reasons salespeople fail to make a connection with online customers is the continued use of outdated responses to shopper questions and concerns. These responses fail to influence c
Mar 16, 2011
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Dealer/GM NewsDigital DealerFinance & Insurance NewsInventory ManagementPre-Owned Sales & Marketing StrategiesSales & Marketing
Car strength continues…Specialty market reports
Hello and welcome to this week’s edition of Beggs on the Used Car Market. Thanks for tuning in. The slightly delayed spring market was still present on the auction lanes this past week. Activity was great, values were solid with 55% of the adjust
Mar 7, 2011