AutoHook Suite of Solutions Wins Automotive Website Award For Third Consecutive Year New York, NY— February 16, 2015 – HookLogic, the global leader in commerce search advertising and premium provider of lead-generating incentive solutions for

Playing to Customer’s Emotions in Marketing Works, from Flick Fusion. I have long preached the fact that including video in your marketing is an effective way to get customers emotionally connected to a specific car on your lot. This visual con

Taking Dealership Social Media Marketing to the Next Level, from Chatter Up. With more and more car buyers looking to social media for advice and ideas during their car search, it’s no wonder that car dealers have made an investment in their social

8 Apps to Help Your Dealership Dominate Instagram | Automotive Marketing Tips, from 9Clouds Automotive Marketing. You have your dealership’s Instagram account up and running. You have a game plan. Maybe even a few likeable posts. But now it’s tim

Car Brands Are Starting to Get the Marketing Data They’ve Always Wanted: Digital ad targeting and auto designs are better for it, from AdWeek. The car industry isn’t slowing down when it comes to employing more data for everything from ve

Email Marketing Tips/Tricks for Automotive Dealers, from Today’s Dealer. Smart email maremail-follow-upketing can be a great way to drive customers through the door, and convert those curious lookers into eager buyers. You may not think that em

Mastering Customer-Centric Culture: The 5 Essential Disciplines, from Customer Think. Culture is the new black. Every year, Merriam-Webster analyzes all of the searches in their online dictionary. They find the most popular search term, with the larg

Tips to Help Manage Your Business’s Facebook Page, from Opportunity Max. One of the most important things to remember when managing a business page on Facebook is that Facebook is a social network, not a shopping network. In order to optimize y

Google Adds Social Profile Links in Knowledge Graph, from DealerRefresh. Google recently announced that all brands can now display their social profile links within the knowledge graph box. Smiles all around! Wait what is a knowledge graph box again�