This week’s Black Book Market Insights report looks at last week’s notable trends, which points out that Luxury Cars are seeing the highest depreciation currently of all car segments. Could this be a result of all the off-lease volume

The world of electric and self-driving cars has more similarities to the changing digital marketing landscape than you might expect. To put it plainly, we’re all looking to digital advertising (electric)

The growing importance of video as a way to engage customers is difficult to deny. According to a think with Google report, video walkthroughs are one of the top three types of content that car shoppers

There have been many digital marketing articles stating that video content is important. It definitely plays a strong role in humanizing a business - if customers can see the "face" of the company via a video,

KAR Auction Services, Inc. (NYSE: KAR), a leading end-to-end vehicle remarketing services provider, today announced the formation of a new Data Science Solutions Group (KAR DataSci).

This week’s Black Book Market Insights report looks at where we are with cars and trucks during the peak of the spring season. The most glaring trend is that both cars and trucks are not seeing the same

This week’s Black Book Market Insights report looks at where we are with cars and trucks during the peak of the spring season. The most glaring trend is that both cars and trucks are not seeing the same

The market is calling Beepi, Vroom and the Carvanna’s of the world ‘Disruptors.’ I simply call them evolutionary companies that will assist in gaining consumer trust and confidence with the car buying experience

According to a study by Colloquy, there are 3.3 billion loyalty program memberships in the United States, which averages 29 per household. Yes, loyalty programs are everywhere. From grocery stores,