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Should You Text Your Customers?
When you get the cell phone contact information from a potential customer, would you feel okay communicating with them via text? Have you ever asked? You might want to consider texting as a form of communicating with your customers. According to a re
Sep 22, 2011
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NADA Announces New 2012 Chairman
WASHINGTON — The board of directors of the National Automobile Dealers Association (NADA) has elected William P. Underriner as chairman and David W. Westcott as vice chairman for 2012. Underriner, 59, president and co-owner of Underriner Moto
Sep 22, 2011
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UAW turns its attention to Ford
DETROIT – The UAW will focus its attention on Ford Motor Co. in negotiations for a tentative agreement. Also today, the UAW and Chrysler Group LLC agreed to an additional extension of the current collective bargaining agreement while continuing to
Sep 22, 2011
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Ford Shows Off New Mustang Customizer Website
DEARBORN, Mich. – Ford is putting design in the hands of enthusiasts with a new customizer website that features the 2012 Mustang. Ford launched the site at www.ford.com/cars/mustang to let Mustang enthusiasts take advantage of the classic design
Sep 22, 2011
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Dealership Sales and e-Marketing Directors Explain Internet 101 for the Sales Consultant to the General Manager
Whatever happened to selling cars? In an era of shiny terms and flashy products, it’s easy to get lured away from what pays your check….the sale of an automobile. Without the basics, no flashy product will have a significant impact. What are
Sep 22, 2011
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Zappos Customer Loyalty Team Managers Share How to Build a Customer-Focused Culture
How did Zappos.com grow its gross merchandise sales from $1.6M in 2000 to over $1 billion in 2008? They did it by focusing relentlessly on customer service. Jim Carrillo and Duke Cajala are sharing their expertise with you on the Zappos Family comm
Sep 22, 2011
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Netsertive to Help Digital Dealers Rev Up Auto Sales at Las Vegas Conference
LAS VEGAS – Netsertive, a fast-growing online ad technology company, will be promoting its successful digital search and display advertising programs for automotive dealers in Booth 118 at the 11th Digital Dealer Conference and Exposition, Oct
Sep 21, 2011
Automotive Mobile Ad Spend Jumps 200%
Baltimore, MD — Millennial Media, the independent leader in mobile advertising, recently released a comprehensive whitepaper on mobile advertising in the automotive industry. The whitepaper is the second edition of Millennial Media’s Mobile Inte
Sep 21, 2011
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How Do You Think The Auto Industry is Doing?
NEW YORK — The latest Harris Poll measuring how the public perceives twenty-two of the nation’s largest industries shows massive changes over the last two years. The biggest changes since 2009, when the survey was last conducted, are a
Sep 21, 2011