By Kelly Mulroney, SVP of Product & Engineering, Cox Automotive Amazon’s success proves that online shopping is here to stay. The retail giant has conditioned consumers to expect a full-fledged, seamless, and personalized digital shopping exper

By Emil Banga, Senior Director of Product Management, Dealertrack F&I Solutions Cashflow improvement, efficiency, and regulatory compliance are all good reasons to shift away from paper for dealerships. Automotive dealerships are embracing techno

By Mark Gilbert, CEO, Automotive Training Network A dysfunctional BDC can be significantly more harmful than not having one at all. Adding another layer of customer-facing employees through a BDC will almost certainly disrupt existing processes and r

By Fleming Ford, VP of People & Performance, ESI Trends With today’s tight labor market, there is an urgent need in automotive retail to attract and retain better talent. Dealerships can’t hit performance goals or provide exceptional customer

Gone are the days when dealerships were at the center of the transaction. Today, the process begins online and customers don’t even have to set foot into a dealership to buy a car. The new “front line” is online. Omni-channel retailing in autom

Influential sales leaders are unmistakable. They are people of interest, people of insight, people of purpose, people of direction, people of value, and people of now! They seamlessly garner the support of those inside and outside the dealership, the

A Fashion Institute of Technology graduate, Melanie Borden has spent the majority of her 14+ year marketing career in the automotive tech industry. Melanie has worked in various atmospheres from social media startups to a public tech company in consu

Keeping track of data provides insight on how your dealership is performing, lets you know what you should currently be working on, and helps you prepare for the future. For those reasons and more, staying on top of data management is a crucial compo

Every salesperson wants to be the one who customers choose. The advancements in social media have made it easier than ever to engage and stay connected with customers. But many salespeople are lost with today’s technology. There’s never b