Posts
Run a “Red Belt” Business
Within our new LearnToLead Elite Training Center adjacent to our Agoura Hills, California offices, I have a “Wall of Influencers.” On the wall are three separate photo displays where I’m posing with a substantial mentor in my life: John Maxwell
Jun 24, 2015
Distance May Still Make the Heart Grow Fonder
It takes time, effort and resources to acquire a new automotive customer. After the initial sale, dealers invest in considerable efforts to build a relationship with the customer to build loyalty. A quick look at different automotive studies shows ho
Jun 24, 2015
The Core of Business Growth
Question: Is your dealership and its team members working under an all-encompassing business plan and processes or are you with the majority of dealerships riding on that vicious merry-go-round procrastination cycle? In a world of illusion – tr
Jun 23, 2015
Capture, Conquest and Close
Remember the days when print was the dominant medium for dealer advertising? Many thought that would never change. They were proven wrong by the succession of new media that began with the dawn of the Digital Age and continues with the proliferation
Jun 23, 2015
5 Secrets To Make Lead Generation Work For You
Yin Yang is perhaps the most known and documented concept used within Taoism. With Yin/Yang, two halves come together to create wholeness. Examples abound in everyday life: night and day; sun and shade; art and analytics. Inbound and outbound mark
Jun 23, 2015
Make Customer’s Drive to Your Virtual Car Lot a Breeze
Today, more consumers are researching cars online before ever stepping onto a dealer’s lot, significantly cutting down on the time spent at dealerships. In a recent Accenture survey of 10,000 automotive consumers, 62% said they researched their veh
Jun 23, 2015
Why your BDC Manager Can’t Be Your Administrative Assistant
Your business is booming, you’ve got your sales teams, desk managers and finance managers all ready to go. But, you have these “things” coming into your CRM from somewhere else. They’re INTERNET LEADS! What about phone calls? You’ve decided
Jun 23, 2015
3 Traits That Make a Great Leader
Being a leader isn’t easy – if it were, everyone would be one. Leading others comes with more responsibility and accountability in all that you do, at all times. With that being said, it’s important to sharpen the traits that will mold you into
Jun 22, 2015
Telltale Signs Your Customer Is About To Leave (And What You Can Do About It)
If we’re honest, most of us will admit that we have favorite clients and customers. Maybe they earn that status by forming the biggest slice of our revenue pie; maybe they renew their contracts year after year without question, or maybe they’re s
Jun 19, 2015