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DealerPoint: April 9-11, 2025

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Accessory Selling 101: Enthusiasts vs. Non-Enthusiasts

The Specialty Equipment Market Association (SEMA) published its latest market report recently. Of the many interesting findings contained within, perhaps the most exciting is that the accessory industry garnered an extraordinary $42.92 billion in r
Apr 17, 2019

Can You Hear Me Now?

One of the biggest obstacles many dealership service departments encounter is contacting and communicating with their customers. This is not only a problem with recall customers, but with all service customers in general. And failure to communicate c
Apr 16, 2019

Is the Language That You’re Using in the Service Drive Costing You Money?

DealerBuilt Account Manager Mike Correra shares why dealerships should pay attention to the language they are using in the service drive in this video blog.
Apr 10, 2019

Customer Loyalty: Playing the Long Game

How long does it take to build customer loyalty? It might start with a great sales experience, but if a customer feels like they’ve been taken advantage of in the sales process, it will be hard convincing them to come back for service. True cus
Apr 5, 2019

How to Speed Up Service Transaction Time

When you buy something online, checkout can take mere seconds. And chances are good that your credit card was saved from previous transactions, meaning you just have to click the checkout button and your order is submitted. At the grocery store, chec
Apr 4, 2019

The Sales-to-Service Handoff Can Translate to Serious Revenue & Loyal Customers

Hidden profit opportunities exist throughout most dealerships. Whether those opportunities present themselves through service customers migrating to sales or sales customers that become service customers, all can lead to increased revenue and buildin
Apr 1, 2019

Interview with John Alfirevich of Apple Chevrolet

In the following interview, we talk with Apple Chevrolet’s Dealer Principal John Alfirevich, who was recently named Ally Bank’s 2019 TIME Dealer of the Year. John started in the car business as a teenager changing oil for Bob Motl Chevrolet,
Mar 27, 2019

Are You Overlooking Parts & Service

In this video blog, Brett Sutherlin explains why dealers should may more attention to service.
Mar 25, 2019

Profit By Action Quick Tip: Importance of Up To Date Warranties & Recalls

 Andy Church shares why keeping up with warranties and recalls can increase profitability in this Quick Tip.
Mar 22, 2019