Buying a car is a significant investment that is often accompanied by anxiety and numerous objections from customers. How salespeople handle these objections influences customer decisions and the dealership’s success. This impact is underscored

The dealership sector encounters obstacles that affect both customers and companies. Issues such as mishandled car loan repayments and the increasing risk of cyberattacks have significant consequences. This article will explore how they impact consum

Electric vehicles (EVs) have been getting plenty of attention recently, and mostly for the wrong reasons. Their sales growth has slowed, automakers are resetting expectations and timetables, and concerns persist about their viability as a replacement

Closing a car sale is one of the most high-pressure moments in the sales process, demanding strategic communication and finesse in handling objections. Conventional methods no longer work with today’s digitally savvy buyers, who typically finalize

Transparency in car sales has become increasingly important because it builds trust with customers, and trust is fundamental for creating long-term relationships and loyalty. According to Capital One’s 2023 Car Buying Outlook report, 88 percent

Auto dealerships are increasingly grappling with the critical challenge of customer identity verification in an era marked by rapid digitalization and rising fraudulent activities. The industry, traditionally reliant on face-to-face interactions, is

Better Car People (BCP) has acquired Proactive Dealer Solutions (PDS), the fourth major recent acquisition by BCP that boosts the customer engagement platform for auto dealers and OEMs The union combines BCP’s lead engagement platform, generati

As the rise of the electric vehicle (EV) industry continues to shape the automotive landscape around the world, manufacturers and consumers in the US are beginning to adapt. Research published by the Bureau of Labor Statistics reveals electric car sa

Following in the steps of the new-vehicle market, electric vehicle (EV) and pre-owned cars saw increased sales for the month of May. The average transaction price (ATP) paid for an electric vehicle in May was $56,648, which is 2.6 percent higher than