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2012 U.S. Ad Growth Forecast Lowered
New York – MAGNAGLOBAL, a division of IPG Mediabrands, recently released its updated US Media Owners Advertising Revenue Forecast. The 2011 forecast remains unchanged at 1.6% growth, including the impact of political and Olympics (P&O) adverti
Oct 12, 2011
Magazine Advertising Revenues Hold Steady Though Third Quarter 2011
New York, NY —Total magazine rate-card-reported print advertising revenue for the first nine months of 2011 closed at $14,354,822,025, posting a +2.1% increase versus the same period in 2010, according to Publishers Information Bureau (PIB). Ad
Oct 12, 2011
Dealership: Impossible!
Can watching a 30-minute television program about “saving failing restaurants” make a difference at your dealership? I’m betting it can. Let me take my “advertising” hat off for a few minutes and don my ‘marketing’ cape to share some
Oct 11, 2011
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Dealer/GM NewsDigital DealerFinance & Insurance NewsPre-Owned Sales & Marketing StrategiesSales & Marketing
RoadLoans.Com® Joins Forces With Vehix® and Jumpstart Automotive Group to Improve the Online Car Shopping Experience
DALLAS — Vehix has selected RoadLoans.com as its preferred lender for Vehix customers. Visitors to Vehix.com can apply for auto financing through RoadLoans.com as part of their car shopping experience. RoadLoans.com is a leading online auto len
Oct 11, 2011
U.S. Auction Prices Increase in September
According to the OPENLANE Market Index report, the overall U.S. auction prices in September increased by 1 percentage point from the prior month, and ended even with September 2010. U.S. Pricing Trends: Car prices increased in September, ending 1 per
Oct 6, 2011
Audi CPO Sales Up 26%
Audi Certified Pre-Owned sales of 2,871 vehicles mark the best September on record and the seventh-consecutive record month. Year-to-date sales of 28,389 put Audi on track to deliver one of the best CPO years on record. Highlights from Audi’s C
Oct 6, 2011
Porsche Pre-owned Year-to-Date Sales Up 15%
For the month of September 2011, Porsche’s Approved Certified Pre-Owned vehicle sales were 714, compared to 619 last year. The year-to-date total is 6,597, compared to 5,645 in the previous year – a 15% increase.
Oct 6, 2011
Chrysler Group Offers Introductory Incentives on Certain 2012 Models
Auburn Hills, Mich. – Chrysler Group LLC announced introductory incentives on certain 2012 Chrysler, Jeep®, and Ram Truck models. Chrysler Group is offering $500 in Customer Cash to qualified consumers who purchase a 2012 Chrysler Town &
Oct 6, 2011
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Dealer/GM NewsDigital DealerFinance & Insurance NewsPre-Owned Sales & Marketing StrategiesSales & Marketing
Direct Auto Loan Delinquencies Rise
WASHINGTON – Consumer delinquencies continued to move higher in this year’s second quarter, with nine of eleven loan categories showing slightly higher delinquencies amid weak job creation and a slowing economy, according to the American Bankers
Oct 6, 2011