The auto industry’s hard sell is to convince your kids they need a car, according to Time. Car ownership rates among young Americans have been low for years, perhaps due to the economy, perhaps due to disinterest, or some combination of both. Y

How to handle customer complaints, according to Auto Scheduler Advantage. If you handle a customer complaint badly, this can lead to that customer telling their friends how terrible the services was — or perhaps even posting a negative review onlin

The secret to delighting customers, according to the Disney Institute. What motivates employees to go above and beyond the call of duty to provide this kind of a memorable customer experience? It’s not magic, but method. The theme park team didn’

A car dealer’s scientific guide to the 10 worst used vehicles, according to Yahoo. Quality is something we all want when it comes to cars, especially older used ones. But how do we get it? I have been studying this question in one form or anoth

From Business to Community: High car loan delinquencies suggest solid 2014 sales for automakers? We expect American consumers to do a lot in this country; not least of which is to be the nation’s economic engine, after all, 70% of our gross domesti

Tips to increase your dealership’s bottom line, from Brady Ware. Increasing revenue is one approach to increase your dealership’s profitability. Lowering taxes or improving efficiency are other ways to increase your bottom line. Here’s an a

5 reasons to shift auto marketing to 50-plus in 2014, according to Huffington Post. U.S. auto sales have been racing ahead on the fast track, rising by 1.5 million in the last three years. Fueling the auto industry’s acceleration is the 50-plus

Why TV ad spend will grow more than digital spend in the next five years, according to Media Post. TV ad spend in the U.S. will grow more each year for the next five years than digital video ads will (yes, you read that correctly.) At the closing pan

Dealerships hiring more women and younger workers, according to Search Auto Parts. Women are overrepresented in office and administrative positions, where they make up 92 percent of the workforce. The production position with the most women is financ