The most outrageous marketing rumors, according to iMediaConnection. File it under “sad but true.” A long time ago, an editor told me that working the word “rumor” into a headline would generate more traffic than a similar sto

Facebook launches new retargeting capabilities, according to Search Engine Watch. New retargeting options are coming to Facebook that won’t force you to go through FBX (Facebook Ad Exchange). Advertisers will no longer need to manage their Face

The 6 psychological triggers behind viral content, according to Ragan.com. Your boss or client barges into your office and demands a viral video or Facebook post. You start to sweat. How can you make that happen? How can you get people to emphaticall

The best marketing ideas that never saw the light of day, from iMedia Connection. It’s the idea that still makes you wake up in a cold sweat. You spent weeks coming up with the perfect pitch for the perfect campaign that would put both you and

Convert your dealership website visitors into leads, according to Stratosphere Studio. If you are worried about how much traffic your auto dealership website is getting every month, that’s certainly a valid concern and something we recommend that y

Failure to pay, from F&I and Showroom. A car buyer trades in an old heap for a new ride, and the dealer agrees to pay off the balance due on the heap. Well, the dealer doesn’t pay off the trade, so the buyer sues. In such a suit, you might expe

6 tips for buying a car with less-than-prime credit, according to SubPrime Auto Finance News. For dealers who are trying to bring in subprime buyers who are better prepared to make a purchase, CarFinance.com released its 2013 Top Tips for Buying a Ca

8 strategies to ignite your passion, according to The Inc. 500. Passion is not just the way to happiness–it’s also the fuel that ignites success. Having passion for a particular goal, whether personal or professional, provides the energy

Using the Google Analytics service provider report for lead generation and insight, according to Search Engine Watch. The Service Provider Report is a small but significant report in Google Analytics. It’s great for finding sales leads and mark