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Digital DealerMarketing StrategiesPre-Owned Sales & Marketing StrategiesSales & MarketingSocial MediaTechnology
10 Instagram rules everyone should follow
10 Instagram rules everyone should follow, from Ragan.com. Instagram is a visual social platform (with more than 150 million active users), where users capture, customize, and share photos and videos with their followers. Though some people think Ins
Apr 24, 2014
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Dealer ManagementDealer/GM NewsFixed Operations NewsLeadershipOwnershipPre-Owned Sales & Marketing StrategiesSales & MarketingSales Management
5 Inside Sales Hiring Tips for Growing Companies
5 inside sales hiring tips for growing companies, from Entrepreneur. If your company has recently tried to recruit inside sales talent, then you’re probably already keenly aware that competition for all-star reps has never been fiercer. This is the
Apr 22, 2014
Many recalled GM cars won’t be repaired
Many recalled GM cars won’t be repaired, according to CNN Money. Owners of the 2.6 million General Motors cars with faulty ignition switches have started to get their cars repaired. But if history is any indication, there are likely to be hundr
Apr 21, 2014
State Arrests Dealers for Failing to Pay Taxes
State arrests dealers for failing to pay taxes, according to Used Car News. The state of Florida recently cracked down on several auto dealers for not paying their sales taxes. William C. Brunes, the former operator of VIP Auto Showroom LLC, a used-c
Apr 18, 2014
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Dealer/GM NewsDigital DealerMarketing StrategiesPre-Owned Sales & Marketing StrategiesSales & MarketingSales ManagementSocial MediaTechnology
The social networks that deliver the most-engaged users
The social networks that deliver the most-engaged users, according to Ragan.com. YouTube, Google+, and LinkedIn drive the most-engaged social referrals to websites, according to a recent report from Shareaholic. In its analysis, the company examined
Apr 15, 2014
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Body ShopDealer/GM NewsFixed Operations NewsMarketing StrategiesPre-Owned Sales & Marketing StrategiesSales & MarketingServiceSocial MediaTechnology
Google+ vs. Facebook: Which Social Network is Better for Fixed Ops Marketing?
Which social network is better for fixed ops marketing, from Stratosphere Studio. At Stratosphere Studio, we’ve run across a number of auto body shops in which the owner is wearing multiple hats: performing customer service, repairing vehicles, han
Apr 14, 2014
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Dealer/GM NewsDigital DealerMarketing StrategiesPre-Owned Sales & Marketing StrategiesSales & MarketingSocial MediaTechnology
Facebook Pages redesign: 4 things businesses will want to do
Facebook pages redesign: 4 things businesses will want to do, from Ragan.com. Facebook recently announced another update to Timeline for Pages. According to Facebook, the new streamlined look for Pages is meant to make it easier for people to find th
Apr 9, 2014
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Dealer ManagementDealer/GM NewsDigital DealerLead Management & CRMLeadershipMarketing StrategiesPre-Owned Sales & Marketing StrategiesSales & MarketingSales Strategies
Build Customer Loyalty With Rewards and Other Tactics That Motivate
Build customer loyalty with rewards and other tactics that motivate, according to Marketing Profs. Remember S&H Green Stamps? Our mothers and grandmothers would collect these gummed stamps from supermarkets, gas stations, and other stores, pastin
Apr 8, 2014
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Dealer ManagementDealer/GM NewsExpense ManagementF&I ManagementFinance & Insurance NewsLeadershipPre-Owned Sales & Marketing StrategiesSales & Marketing
Factors Affecting Blue Sky Multiples
Today’s buy/sell market is robust and dealership values are very strong. This chart is based on the Kerrigan Advisors franchise values in the current buy/sell market. Each franchise in the chart is designated with a high, average and low multiple.
Apr 8, 2014