Sites around second-hand car sales tend to be heavily invested in online. However, due to tired legacy e-commerce platforms and challenging listing issues, sometimes their SEO problems can add up to massive traffic and conversion headaches. Today, I

Consumers have long distrusted car dealers. In DMEautomotive’s 2014 survey of 2,000 automotive customers, only 1 in 5 perceived car dealer sales representatives as trustworthy. While some consumers choose to cut out the middleman by buying or s

The used-car marketing side of the auto business is changing fast, and you can’t rely on old strategies. If you’re going to thrive, step it up and enter the new era of digital marketing. Here are four ways to do that. First, your used-car operati