Posts
ADVERTISING: The Three Day Weekend!
Monday can be your second busiest day of the week. Even though a lot of folks do their research and shopping due diligence at the end of the week, many just simply run out of time or get frustrated when the rubber meets the actual shopping road. Gran
Apr 9, 2015
NCM® Associates Announces DrivingSales Alliance and New Internet Marketing Composite for 20 Group Clients
Overland Park, Kan., April 8, 2015 — NCM Associates (www.ncm20.com), a 100% employee-owned company and leading provider of the 20 Group peer collaboration model, automotive retail consulting, management training, operations Benchmark® analy
Apr 9, 2015
Auto/Mate Releases Free eBook: “The Auto Dealer’s Ten-Step Guide To Creating Customer Loyalty”
ALBANY, N.Y. – April 6th, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) today announced the release of a free eBook titled “The Auto Dealer’s Ten Step Guide to Creating Customer Loyalty: No Customer Loyalty Program Nee
Apr 8, 2015
Volvo’s Decision to Build U.S. Plant a Head-Scratcher
Volvo’s Decision to Build U.S. Plant a Head-Scratcher, from Wards Auto. Volvo CEO Hakan Samuelsson says the company can’t become a true global automaker without an industrial presence in the U.S. Volvo’s announcement it will invest $500 million
Apr 8, 2015
FCA, Toyota, Hyundai rise as industry ekes out another advance
FCA, Toyota, Hyundai rise as industry ekes out another advance, from Automotive News. U.S. auto sales rose for the 13th-straight month in March as the industry rode improving weather and strong truck sales to a slim advance despite declines by some m
Apr 8, 2015
“What’s a Dealer Gotta Do to Make More Sales?”
How to Make the Switch from Reactive Marketer to Proactive Mind Reader The tried-and-true strategy for marketing your dealership to prospects – throwing out messages for the masses and waiting for the leads to land on your lot – is no longer tru
Apr 8, 2015
How To Get Links, Leads, Shares & Sales From What You Already Know
How To Get Links, Leads, Shares & Sales From What You Already Know, from Marketing Land. Columnist Tom Demers discusses how successful content creators profit from success, failure, and everything in between. You probably know more than you think
Apr 8, 2015
New Study Finds Mobile Video Ads Lead to Higher Engagement
New Study Finds Mobile Video Ads Lead to Higher Engagement, from Force Marketing. Mobile video ads see 5x more engagement on average. Want more engagement with your mobile ads? Try adding video, according to a recent study by Millennial Media. The st
Apr 8, 2015
Consumer Car Shopping Experience
The consumer car shopping experience is no longer a linear path to purchase. Industry statistics show consumers are spending hours doing online research and visiting multiple online touch points. Dealers need to influence consumers throughout the ent
Apr 3, 2015