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Interview with Charles Douglas “Doug” Wilson of Wilson Auto Group
Wilson Auto Group, with stores in Mississippi and Tennessee, has won every major customer satisfaction award from the manufacturer, including being recognized as the #1 in Dodge Sales in Mississippi for over 10 years, while consistently remaining pro
Apr 30, 2019
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ComplianceData & AnalyticsDealer ManagementDealer/GM NewsEveryoneGeneralLeadershipTechnologyTrending Industry News
The Case for Two Factor Authentication
Data breaches seem to be all over the news as of late. The big social media and website companies are bursting at the seams with peoples’ data which in their lack of care is being snatched up and extorted by cybercriminals (the bad guys). However,
Apr 29, 2019
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Dealer ManagementDealer/GM NewsFixed Operations NewsLeadershipSales ManagementTrending Industry News
Are You A Good Leader?
All businesses need good leaders who know what it takes to be profitable, but also how to retain employees who are valuable to the business. Employee retention is key to profitability, as replacing someone takes a significant amount of time and effor
Apr 29, 2019
Witt’s Wise Words: How Dealerships Can Keep Credibility
In this episode of Witt’s Wise Words, Bill Wittenmyer shares how dealerships can avoid losing credibility with customers.
Apr 29, 2019
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Dealer ManagementDealer/GM NewsDigital DealerDigital Dealer ConferenceEveryoneF&I ManagementFinance & Insurance NewsFixed Operations NewsGeneralLeadershipMarketing StrategiesOwnershipSales & MarketingSales ManagementSales StrategiesTrending Industry News
Digital Dealer 26 Recap
DD26 could have been subtitled, The Marketeers Strike Back. I believe I counted 104 sessions, 62 of which (60%) were dedicated to marketing and/or advertising of some sort. Out of the 148 vendors who supported the event, 85 self-identified as compani
Apr 26, 2019
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Dealer ManagementDealer/GM NewsLeadershipMarketing StrategiesSales & MarketingTrending Industry News
Rethinking the NFL Draft Model—Marketing as QB
Tonight four of the top draft picks in the NFL Draft are expected to be quarterbacks. Meanwhile, two of the top 32 will be wide receivers. Recently I visited with one of the top collegiate quarterback coaches in the nation. “There’s a saying in f
Apr 25, 2019
When it Comes to Sales & Service, Don’t Be A Zombie!
We have all heard of the ABCs of Sales (Always Be Closing), but I would like to turn that around to Customer Service – Always Be Considerate! If you put yourself in your customer’s shoes and Consider where they are coming from, what are their pai
Apr 24, 2019
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Dealer ManagementDealer/GM NewsLeadershipSales & MarketingSales ManagementSales StrategiesTrending Industry News
What are the Odds?
On any given day, weathercasters in our area predict a 20% chance of rain. It’s a safe bet with a one in five chance of being correct. In an industry that tends to reward “Strong Wrong” more often than “Soft Right,” the bold and the brave m
Apr 19, 2019
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Dealer ManagementDealer/GM NewsDigital DealerDigital Dealer ConferenceEveryoneGeneralLeadershipTrending Industry News
Digital Dealer 26 Recap
Another sun has set on the latest Digital Dealer Conference and, from my perspective, it was a success. There were some new ideas introduced into the agenda and some atypical appearances that infused this Digital Dealer not only with a fresh flavor b
Apr 18, 2019