Social media plays a big part in the lives of consumers, so it shouldn’t come as a surprise when you hear 67% of Twitter users are more likely to buy from brands they follow. For any industry,

In the popular science fiction movie, The Matrix, the hero Neo is presented with two options by the mysterious Morpheus – the red pill or the blue pill. By taking the red pill, Neo would be

Many car dealers use Facebook as a way to target, reach and promote deals to car shoppers. But are they missing out on a key opportunity by focusing mostly on Facebook?

Bob Dylan famously sang: "The Times They Are a Changin.'" This legendary song is an anthem to the seismic shift in the way auto dealers sell cars in the 21st Century. From smartphones

Times change. Not everything that worked for businesses 5 or 10 years ago is going to work as well in today’s evolving marketplace. This is true for merchandising techniques, sales pitches,

National Credit Center (NCC), a leading provider of comprehensive marketing data to the automotive industry, today announced that it is reducing dealership vehicle

Shawn Inks, Mobile Performance Driver at EasyCare, will be presenting at the Digital Dealer 21 Conference & Expo educational session on Aug. 9, addressing one of the most critical challenges

Jumpstart Automotive Group, a division of Hearst Autos, offers high-impact and performance-driven marketing and advertising solutions that achieve optimum results. An industry thought leader

String Automotive, provider of the auto retail industry’s first and only Dealer Positioning System® (DPS), hit 130% year-over-year growth to end the first half of 2016, and are continuing their