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YTD Profitability…How are you Doing?

Third quarter is almost over and only four months left to go in 2011 before we close the books. Hopefully sales are up over last year and growing. How is your profitability year to date? Are you meeting your profitability targets for 2011? If you are
Aug 10, 2011

XPLORE Adventures Series Toyota 4Runner Heads for the Outdoors

Adrian, MI – Adventure in the Great Outdoors for American families who love the outdoor lifestyle just got better.  Today Venchurs announced the newest member to the XPLORE family with the Adventure Series Toyota 4Runner. As with all XPLORE vehic
Aug 10, 2011

Digital Marketing Independence – Growing First-party Leads

In the August issue of Digital Dealer magazine, I introduced the concept of “Digital Marketing Independence” and asked the question “can dealers do it all themselves?” The short answer, for those who did not read that piece, is simply “no,�
Aug 10, 2011

New Advertising Spots for All-new 2011 Dodge Durango Showcase the Return of American SUV Performance

AUBURN HILLS, Mich. — New 30-second spots begin in third quarter and emphasize ‘The SUV is Back’ Television and digital advertising demonstrate 2011 Dodge Durango’s best-in-class driving range, power and towing capacity, seati
Aug 10, 2011

Manheim is Seeing Strong Results From OVE.com Dealer Campaigns

ATLANTA – With offerings as diverse as the vehicle marketplace and access to more inventory than anyone else, Manheim recently launched a campaign for current as well as prospective buyer and sellers. Launched June 15, the transactional promotion
Aug 9, 2011

Dealerskins adds Prime Response Reputation Management to Product Suite

Nashville, TN – Dealerskins, a division of Dominion Dealer Solutions and leader in automotive web solutions, has announced the addition of Prime Response Reputation Management to its managed marketing services. Prime Response, introduced by sister
Aug 9, 2011

Edmunds.com Advises on Car Shopping During Stock Market Turmoil

SANTA MONICA, Calif. — The downgrading of the U.S. credit rating and the decline of the stock market might have some consumers feeling nervous about the impact of those issues on their ability to buy a new car. Will interest rates be rising? Will
Aug 9, 2011

Nissan Adds QR Codes to Vehicle Window Stickers

Nissan announced that it is the first Original Equipment Manufacturer (OEM) to offer Quick Response (QR) codes on individual vehicle window stickers across its entire lineup, beginning with 2012 models. Rolled out in June with the launch of the 2012
Aug 9, 2011

NADAguides’ 2011 Traffic Trend Report Reveals Increased Interest Among All Categories With Largest Growth in Recreation Segments

COSTA MESA, Calif. — News Highlights NADAguides, the most comprehensive new and used car, classic car, motorcycle, boat and recreation vehicle pricing and information resource online, announces its 2011 second quarter Traffic Trends Report –
Aug 9, 2011