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AutoLeadStar Officially Says Goodbye to its First Iteration of Automotive Technology
AutoLeadStar announced today they will be discontinuing “AutoLeadStar classic” in favor of the much newer platform, Connect. While AutoLeadStar has been improving its technology since its automotive debut, they were still offering the first versi
Sep 3, 2019
MAX Digital Adds Service Upgrades to Platform
Dealers can add value to vehicles by showcasing repair items CHICAGO — August 15, 2019 — MAX Digital, the dealer-first digital retail software provider for the automotive industry, has released new functionality to its platform allowing dealers t
Sep 3, 2019
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Data & AnalyticsEveryoneMarketing & AdvertisingMarketing StrategiesResearchSales & MarketingTrending Industry News
Marketing to Your “Personas” and Not Your Target Audience
Our industry will always be rife with buzz-words. As we depart from another engaging Digital Dealer Conference, I noticed that terms like “digital retailing,” “bots,” and “AI” are still the sexiest of terms driving
Sep 3, 2019
DealerBuilt Appoints Automotive Industry Veteran Keith Baker as Chief Revenue Officer
Mason City Iowa, August 28, 2019 — DealerBuilt, a proven enterprise Dealer Management System (DMS) for automobile dealers nationwide, today announced the appointment of successful automotive industry veteran Keith Baker as Chief Revenue Officer
Sep 3, 2019
Affinitiv and AutoLoop Complete Merger
Chicago, IL—September 3rd, 2019— Affinitiv, Inc. (“Affinitiv”) and Loop LLC (“AutoLoop”), leading providers of data-driven marketing automation and software solutions to the automotive market, announced that they have received all customa
Sep 3, 2019
Podium Announces Partnership with Kia Motors America, Inc. in their Social Media & Reputation Management Program
Podium is included as a part of a wider effort to help Kia dealerships improve their online presence and enhance the overall customer experience LEHI, UTAH (August 27, 2019) – Podium, the leading customer interaction management platform for loc
Aug 30, 2019
Manheim Bids Farewell to Nick Peluso After a Distinguished 30-Year Career
An industry icon recognized for his bold vision, technological innovation and dynamic leadership ATLANTA, Aug 29, 2019 – Manheim today announced that Nick Peluso, president of Manheim Digital, will retire from the company on December 31. It marks
Aug 29, 2019
Manheim Adds Personalized Vehicle Inventory for Dealers to Manheim Market Report Valuation Tool
Powered by Manheim M LOGIC, MMR introduces relevant inventory suggestions that help dealers find the right vehicle at the right price even faster. ATLANTA – With growing margin compression and uncertainty in the market, dealers increasingly need to
Aug 29, 2019
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EveryoneMarketing & AdvertisingMarketing StrategiesSales & MarketingTechnologyTrending Industry News
How Artificial Intelligence Can Reinvent (and Reinvigorate) Your Marketing Efforts
Consumers have more tools at their fingertips than ever before in researching future purchases, this truth has transformed the automotive marketplace. Take the amount of online information available about vehicles and dealerships, add the emotional w
Aug 28, 2019