Posts
BLACK BOOK & FITCH RELEASE 2019 JOINT VEHICLE DEPRECIATION REPORT
Annual Depreciation Forecast for 15%; Auto ABS Performance to Normalize Higher in 2019 LAWRENCEVILLE, GA (April 11, 2019) – Black Book, known in the automotive industry for providing timely, independent and precise vehicle pricing information,
Apr 11, 2019
HomeNet Automotive, J.D. Byrider Partner to Elevate Buy Here Pay Here Consumer Experience
New integration enables J.D. Byrider store operators to connect more consumers with inventory online EXTON, PA – April 10, 2019 – J.D. Byrider today announced it has partnered with HomeNet Automotive to bring SnapLot 360 technology to its store o
Apr 11, 2019
Autotrader Names Best New Cars for 2019 Award Winners
ATLANTA, April 11, 2019 – Finding your perfect match can be difficult, and everyone is searching for that one vehicle that checks all the boxes. With more than 300 vehicle models available, this becomes a daunting task that leaves consumers with mo
Apr 11, 2019
LEASE CREDIT APPROVAL RATES RISE TO 70.7% IN MARCH
Lease Approval Ratings in March Reach Their Highest Rate Since October of 2018 with an Increase of 4.8% this month CICINNATI, OHIO (April 10, 2019) – Swapalease.com, the nation’s largest car lease marketplace, reports car lease credit applicants
Apr 11, 2019
Manheim Invests $4.8M in New Reconditioning Center at Manheim Orlando to Meet Growing Client Needs
The company’s second largest wholesale auction location is a driving force for the Central Florida region ORLANDO – With the demand for used cars in high gear and no plans to slow down, Manheim has invested nearly $5 million in a new state-of-the
Apr 11, 2019
PCG Digital Makes Big Changes At The Top To Improve Brand
With new leadership, the digital agency seeks to streamline client partnerships and further identify its brand EATONTOWN, N.J. (PRWEB)April 08, 2019 PCG Digital is proud to announce that as of today, Denise Casagrande, former VP of Marketing, has bee
Apr 8, 2019
Digital Sales Management Questions Car Dealers Should be Asking
By Drew Andersen, Senior Sales Manager, Adpearance Recently, I was talking to a sales manager who said he’d been in automotive “for the last hundred years.” I laughed in complete agreement; it totally felt that way. He knew the industry. He kne
Apr 6, 2019
The Death of the Gimmick
Giant inflatable gorillas? Waving arm tube men? Strings of balloons? If your dealership is still wasting monthly budget on these gimmicks, it’s really time to reexamine your marketing strategy. It’s 2019; the age of the informed shoppe
Apr 5, 2019
Capturing Consumers in the Micro Moment: A Guide for Automotive Dealers
Consumers are shifting gears to the small screen… Most consumers will admit to impulse-buying, whether in a grocery checkout lane or on an e-commerce website. One tap on the ‘check out now’ link and immediately, the consumer is transported
Apr 5, 2019