A popular quote often attributed to George M. Cohan (and others) is, “I don’t care what the newspapers say about me, as long as they spell my name right.” It’s an interesting perspective, but it is definitely not my advice, especially in

The local segment of U.S. social media ad spending will reach $3.1 billion in 2016 CHANTILLY, Va.. -– Social media advertising revenues will grow from $3.8 billion in 2011 to $9.8 billion in 2016, representing a compound annual growth rate of 21 pe

You master commonality-based rapport. Regardless of which type of first contact we made with our prospects, be it via live chat, a phone call, a lead or as a guest on our property, it is imperative that we understand and master commonality based rapp

According to the Blue Book Market Report for May 2012, new-car sales maintain momentum, post solid 14.4 million SAAR Pace. Click here to read the full results: Blue Book Market Report – May 2012.  THIS MONTH’S REPORT INCLUDES: NEW-CAR MARKET ANA

RESTON, VA – comScore, Inc., a leader in measuring the digital world, this week released its Q1 2012 U.S. retail e-commerce sales estimates, showing that online retail spending reached $44.3 billion for the quarter, up 17 percent versus year ago. T

hen it comes to our customers, we need to have more reacting and less responding. I realize this is backward of the teaching of life coaches, but customers are looking for a reaction and are getting frustrated by responses. Let’s start with auto re

According to a data from Dataium, the conversion rate of the average unique visitors to shoppers was up 59% during the month of April 2012. This information is based on statistics for national automotive Internet behavior for March 2012. Below are a

According to Dataium, April online auto shopping continues this year’s positive trend with the number of auto shoppers and searches exhibiting month over month inceases of 21% and 26% respectively. Additionally, the number of leads s

DETROIT – General Motors Co. (NYSE: GM) has announced first quarter net income attributable to common stockholders of $1.0 billion, or $0.60 per fully diluted share. These results include a net loss from special items related to goodwill impairm