Posts
Manheim Recognized by Technology Association of Georgia for Product Launch
Simulcast on Mobile wins prestigious award ATLANTA – Manheim, the world’s largest automotive remarketing company, won the Product Launch of the Year award from the Technology Association of Georgia (TAG) Product Management Society for the launch
Feb 28, 2013
Cadillac Technologies Target Traffic
New Driver Assist Features Help Navigate Everyday Road Rigors © General Motors DETROIT – Cadillac is packaging safety technologies to help ease the rigors of the daily commute from the driveway to crowded parking structures and congested freeways.
Feb 28, 2013
Google’s Enhanced Campaigns Show ‘Tough Love’ to Mobile Advertisers
According to Search Engine Watch, Google is constantly evolving the arena of Mobile Advertising: through GoMo and websites for mobile devices, Adwords, and now Enhanced Campaigns that limit the number of campaigns that can cross mobile devices. Thes
Feb 28, 2013
The Rules of Adwords
Google Adwords Professionals at Search Engine Watch describe their ideal “Bill of Rights” to using Adwords. ROI, Segmentation, Opt-in and Opt-out, Efficiency, and Measurement Data are analyzed in the following reflection on best practice
Feb 27, 2013
Email Marketing Teaches Budget-Conscious Businesses to Fight the Competition
According to Business Know-How, when the bottom-line needs a boost, you should market where it counts but doesn’t cost. Email marketing is by far the easiest, simplest, and least expensive method of attracting interest to your business. Lea
Feb 27, 2013
Success in SEO equals success as CEO
This look from Search Engine Watch at “full-stack” SEO campaigns promotes cross-functionality as an important skill set. Wearing many hats of Technology, Marketing and Sales make the online marketing and internet sales department a multi
Feb 26, 2013
Marketing strategies from Advocacy to SEO in 7 steps
Here, Search Engine Watch provides a comprehensive review of tactics that dealers and managers can use for improving marketing performance. Awareness, Brand Involvement, Consumer Connections, Geofencing, Informative SEO, Foursquare, Relationship Bu
Feb 26, 2013
Hitfigure Reaches 200 Million Consumers on Behalf of Major Auto Brands and Drives them back to Franchised Dealer Networks
Hitfigure’s unique brand retention model uses advanced marketing strategies and technologies to funnel local same-brand customers back to dealer networks at trade-in or resale time. Costa Mesa, CA, February 26, 2013 – Hitfigure, an automotive med
Feb 26, 2013
McLaren P1™: The Number Cruncher
■ Instant Power Assist System (IPAS) provides astonishing acceleration: 0 to 300 km/h takes less than 17 seconds, more than 23 per cent faster than the legendary McLaren F1 ■ Top speed electronically limited to 350 km/h ■ To maintain exclusivit
Feb 26, 2013