Here, Search Engine Watch provides a comprehensive review of tactics that dealers and managers can use for improving marketing performance. Awareness, Brand Involvement, Consumer Connections, Geofencing, Informative SEO, Foursquare, Relationship Building, and Advocacy are thoroughly analyzed. Marketing theory applied to real-life strategies and clear models for businesses of all sizes in the link below:
Marketing strategies from Advocacy to SEO in 7 steps
Marketing strategies from Advocacy to SEO in 7 steps
Scenes from the 2024 Digital Dealer Conference and Expo
The 2024 Digital Dealer Conference & Expo featured exhibitors, keynotes speeches, programs, talks, and social events in Las Vegas this week. Below are some images from #DDCE2024. The keynote panel GA4, EVs & AI, Oh My! headline
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Dealer/GM News
Kelley Blue Book: New-Vehicle Prices End Q3 Lower Year-Over-Year
The average transaction price (ATP) for a new vehicle in the U.S. was $48,397 in September, according to data released today by Kelley Blue Book. The September ATP increased modestly from August but was lower year over year by 0.4 percent, as down
