Today’s educated consumers seek information relevant to them and their ongoing ownership experience versus simply researching their next vehicle purchase. Scott Davis, president of DrivingLoyalty.com, will share with you technology driven solutions

When it comes to used cars it’s all about the money. Frank Alfano, used car workshop manager and in-store trainer for Tim Deese and Progressive Basics Used Car Manager Training School, will give you five easy ways to increase sales and net. Dealers

SEO investments alone are no longer enough to improve search engine results and social marketing effectiveness. Dealers and managers need to ensure that all bases are covered to stay relevant in the evolving digital landscape. It’s time to reevalua

Back by popular demand, the second Automotive Social Media Trend Study is packed with even more actionable findings! You will be among the first to see the results, including an analysis of sites from dealers attending the show and how car buyers are

Gain the unconditional love and devotion of your valuable customers.  Nate Sieveking, president at re:member group, explores the tools and tactics to keep your customers coming back for more, spending more with your dealership, and spreading the wor

Three years ago, Steve Stauning, popular automotive industry trainer, speaker and writer, delivered one of the most innovative and ground-breaking sessions ever at a Digital Dealer Conference & Exposition when he introduced his now famous “Shin

Why do so few unique visitors to your dealership’s website convert? A recent Google auto study showed that 97% of consumers who visit a dealer website bounce. No e-mail, phone call, or floor traffic. Why? It is not because they lack information on

The Internet “buy-in” days are over. Every store knows that successful Internet marketing and subsequent sales are necessary. Anthony Bartoli, the digital marketing director for Bommarito Super Stores and Rich Lucy, e-marketing director for Tim D

We’ve all heard the news. August auto sales set a pace that we haven’t seen in years with many OEM’s reporting double digit increases. Pent up retail demand has reached the level where, despite uncertainty in the general economy, Americans are