The automotive industry has had a pretty good life the past handful of years. The good times can only last for so long. At some point, the market has to take a turn.  That’s not to say that everything is going to be doom and gloom, but the market

In case you haven’t heard, Google is rebranding Google AdWords as Google Ads, and with that change will come a slew of great new features that can help dealers sell more cars. In our new blog post, we highlight some of the most important changes t

After spending the last several years working with numerous automotive brands as a certified digital advertiser provider, I still find it troubling that many dealers have yet to fully embrace digital video campaigns as part of a consistent go-to-mark

CallRevu Vice President of Customer Experience Holly Markel shares the first of three keys to developing your staff to handle the phones properly in part 1 of this 3 part video blog series.  

Communication is vital to business, that’s a given. In retail, businesses must be responsive, provide a great customer experience and stand by their products or services. But what happens when businesses fail at that? They get complaints. A custome

Almost every dealership has some degree of training, from the manager telling the salesperson, “Here’s how to do a foursquare, now go get an up,” to a more structured and professional routine, perhaps from an outsourced vendor. The problem is,

It wasn’t too long ago that most dealers shunned recalled vehicle owners, describing the additional traffic as a nuisance, or they viewed them as consumers who occupied service bays that could be more profitable with other types of business. Howeve

Do you have a brick & mortar biz but don’t know if your marketing is what’s bringing customers through the door? ? Marketing, while heavily data and numbers driven, isn’t always easy to quantify. ➗✖➖➕ Attribution can be difficult to

Many dealerships subscribe to some type of call tracking service that records incoming phone calls, however, many sales managers neglect to listen to the calls on a regular basis. Typically, it’s not until the end of the month when they’re trying