Posts
Takata Strikes Back with a Vengeance
I realize that we’re all probably sick of hearing about the Takata airbag recalls. Take a deep breath because it’s not over yet! As faulty Takata airbags have caused one of the largest recalls in history, endangering millions of lives, most of us
Mar 21, 2019
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Dealer ManagementDealer/GM NewsEveryoneF&I ManagementFinance & Insurance NewsGeneralLeadershipSales & MarketingSales ManagementSales StrategiesTechnologyTrending Industry News
Digital Retailing: What’s the Holdup?
By Gregory Arroyo, Senior Content Manager, DealerSocket Where are dealers when it comes to digital retailing? That was the question I posed to one of my insiders — the president of one of the industry’s largest F&I product companies — while
Mar 20, 2019
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Dealer ManagementDealer/GM NewsPre-Owned Sales & Marketing StrategiesPre-Owned Sales StrategyTrending Industry News
Car Depreciation Improves
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Market Insights Rep
Mar 19, 2019
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Dealer ManagementDealer/GM NewsMarketing StrategiesSales & MarketingTrending Industry NewsVideo
How to Play Defense on Google Ads
CEO & Founder Local Search Group Jim Flint discusses how dealers can have a good defensive strategy in their pay-per-click campaigns.
Mar 19, 2019
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Dealer ManagementDealer/GM NewsMarketing StrategiesSales & MarketingTechnologyTrending Industry NewsVideo
Hard Facts: DuckDuckGo for Advertisers – How Privacy Isn’t Bad for Business
This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Mar 18, 2019
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Dealer ManagementDealer/GM NewsLead Management & CRMSales & MarketingSales ManagementSales StrategiesTechnologyTrending Industry NewsVideo
Witt’s Wise Words: Getting the Most Out of Your CRM
CDK Global VP of Sales Bill Wittenmyer shares how dealers can get the most of their CRM investments in this episode of Witt’s Wise Words.
Mar 18, 2019
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Data & AnalyticsDealer ManagementDealer/GM NewsDigital Dealer ConferenceFixed Operations NewsMarketing StrategiesSales & MarketingTrending Industry News
Who’s on Your List?
One of the biggest benefits of an omnichannel marketing strategy is the ability to deliver the right message to the right person at the right time. In this blog, I’m going to focus on the “right person” part of this equation. If you
Mar 15, 2019
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Dealer ManagementDealer/GM NewsSales & MarketingSales ManagementSales StrategiesTrending Industry NewsVideo
Freebie Fridays: How to Maximize Your CPO Programs
In this episode of Freebie Friday, CDK Global VP of Sales Bill Wittenmyer shares tips on how dealers can get the most out of their CPO programs.
Mar 15, 2019
Profit By Action Quick Tip: Effective Labor Rate
Profit By Action Quick Tip on Effective Labor Rates (ELR) with Andy Church.
Mar 15, 2019