Posts
No Appointment — No Retention — No Honey
So, I get a call from a good-sized import client I had restructured in service about ten years ago. “Quick service is out of control…customer retention is down, the repair order count is behind year-to-date, cars are lined up–shop
Jun 6, 2011
Dealership Prices are Too High…Perception or Reality?
Fact: Most customer-pay service work (maintenance and repair) is done by aftermarket service centers. Fact: Aftermarket service centers outnumber dealerships by at least four to one. Fact: There is a universal perception that dealerships charge more
Jun 1, 2011
The Dud-Funk Act – My Predictions
Unlike the empty talking heads on ESPN and TMZ, we were good at nicknames in college. The empty talking heads rely on a tired, formulaic nickname method…first initial of first name and first syllable of last name. Unfortunately, you hear it all the
Jun 1, 2011
Five Levers of Expense Management
Typical approach to cost control Most dealership organizations engaged in some form of cost reduction over the past few years in order to survive the “stimulated economy” that Washington has provided for us. Most cost reduction efforts involved s
Jun 1, 2011
Posts
Dealer ManagementDealer/GM NewsExpense ManagementFinance & Insurance NewsOwnershipSales & Marketing
New Manufacturer Policies Impacting Dealerships
Kia’s trained technician warranty reimbursement policy So one of your long-time, highly experienced Kia technicians has allowed some of his training to lapse, but he continues as usual to perform warranty repairs according to all Kia repair procedu
Jun 1, 2011
Leadership is the Difference Between (Internet) Success and Failure
I actually find it funny how often great leadership is the number one factor that drives a particular business’s success, yet at the same time, how many senior managers in unsuccessful businesses feel like their companies’ failures are the result
Jun 1, 2011
Posts
Dealer ManagementDealer/GM NewsDigital DealerFinance & Insurance NewsLead Management & CRMPre-Owned Sales & Marketing StrategiesSales & Marketing
Critical Decisions: Double your ‘Shows’ and Double your Demos!
I hope you’re off to a great day when reading this because I have some critical information to share for this month’s article that may ruffle a few feathers. When we make adjustments to our playbook ahead of time, closing appointments that actual
Jun 1, 2011
NLRB Files Complaint Against Luxury Car Dealership For Unlawful Termination Over Employee’s FB Post
On Friday, May 20, 2011, the National Labor Relations Board filed a complaint against a luxury car dealership in Lake Bluff, IL for “unlawfully discharging a car salesperson because of his Facebook posting
May 24, 2011
Posts
ComplianceDealer ManagementDealer/GM NewsDigital DealerExpense ManagementF&I ManagementFinance & Insurance NewsMarketing StrategiesPre-Owned Sales & Marketing StrategiesSales & Marketing
Who’s Writing Your Online Ads?
I recently saw a vehicle advertised on a dealer website that caught my attention. This pre-owned car was advertised as a “CarFax One Owner”. Upon further investigation, I discovered that the “one owner” was a rental car company. Even though
May 19, 2011