An introduction to data-driven decisions for manager who don’t like math, from Harvard Business Review. Not a week goes by without us publishing something here at HBR about the value of data in business. Big data, small data, internal, external

3 simple techniques to close more car sales, according to Auto Scheduler Advantage. It’s easy to get into a sales slump when the economy’s down. It’s even easier to lose hope and assume that you’re just going to be stuck in this slump until t

While some employees may think that dealership safety rests solely on the shoulders of executive management that is not the case. Dealership safety is a company-wide responsibility, and though it may seem that your team is doing everything possible,

The basic building blocks of a website, and their costs, from Entrepreneur. Thanks to developments in technology, the vast majority of us don’t need to spend thousands of dollars on a website. There are solutions even a tech neophyte can use to bui

How you can generate more qualified leads with Google AdWords and call tracking, from Marketing Profs. You’ve likely been there: You spend hours combing through keywords, tailoring the right headline and ad text, and customizing landing pages;

When you receive a list from a manufacturer informing you of customers who are driving an older vehicle or reaching the end of their lease and listing which customers are driving what models, what do you do with that goldmine of data? If you have an

During the past few years, “cloud computing” has become the favorite concept for web-based technology. A cloud DMS or CRM can be used in any area of the dealership where greater flexibility is required including the showroom, service drive, and p

Service departments across the nation are gearing up to handle the overwhelming demands that are coming due to large numbers of recalls, particularly with GM vehicles. With over four million vehicles recalled to date in 2014, dealerships need to be r

There’s More to Life Outside the Store We all eat, sleep, and breathe the car business. The problem is that we typically do it in the same place, with the same people, and the same perspective for most of our working lives. That’s not necessarily