Now that dealers are required to maintain an OSHA 300 Log and the reporting requirements have changed, do you have a reporting protocol in place for all injury circumstances? Unfortunately, injuries happen at all times, even during off-business hou

Service and Millennials: The Keys to Winning Their Business, from Dealer Marketing. Keeping the service bays full along with a constant flow of customers in the service drive is key to the profitability of any dealership. Many dealers choose a predic

6 Tips for Creating Effective Prospecting Emails, from Salesvue. Whether you’re reaching out to new prospects or nurturing a long-standing client relationship, you need to think about how you construct prospecting emails. Language, tone and other d

6 Necessities for Achieving Your Full Potential as a Leader, from Entrepreneur. Many leaders and entrepreneurs are sold on the idea that hard work and paying your dues will guarantee future success. Indeed, the idea of pulling yourself up by the boo

Are You Tracking Your Dealership’s Business In “Real-Time”?, from Charter Software Inc. In a world where we’ve gotten quite used to knowing about and responding to an event almost immediately as it occurs, it only makes sense to u

The Five Things Dealers and OEMs Can Do Today to Stay On Top During the Next Downturn, from dealerelite. I hate to be the bearer of bad news, but the next down market in automotive retail is coming. No one knows precisely when – and none of us is c

Your Customer Is A Narcissist: How To Turn This To Your Advantage In Customer Loyalty, from Automotive Digital Marketing. The customer’s at the center of the customer’s universe A customer wants to feel that they’re at the center of your (the s

Upgrade envy has drivers trading in cars as often as iPhones, from Automotive News. Mike Fine was perfectly happy with his 2011 Nissan Xterra. Then he got a look at his son’s ride. The 2015 Jeep Grand Cherokee was packed with technology: a touchscr

New Car Buying Service Aims To Eliminate Salespeople, from Driving Sales News. A new car buying service has entered the scene in Southern California that hopes to eliminate car salespeople altogether. According to an article by VentureBeat, car-buyin