Customers, used to buying virtually everything on the internet, expect an Apple Store experience and no longer are willing to put up with the extended length of time it takes to buy an automobile. Automakers and their dealers finally recognize this r

I can easily pin the origins of my distrust of Chrysler to around 2 years ago. The Dealer group I was working for at the time had just received a report from Chrysler, showing that our internet closing ratio had dipped over a 3 month span for reasons

  There is no question that major auto manufacturers and brands have found success with social media in recent years, particularly with Twitter. In fact, numbers released by MarketShare late last year revealed that Twitter accounted for $716 mil

We are in the midst of a strong sales and fixed operations run for franchised and independent dealers.  In addition to record new vehicle sales, the majority of dealers have instituted a used vehicle/CPO inventory and marketing approach which is cap

St. Louis, Missouri, May 11, 2015 — EZPZ Results, the first online newsletter service exclusively for automotive salespeople, today announced that a recent online survey of 1,510 consumers between the ages of 25-65+, found that 74 percent of r

Las Vegas, NV – May 12, 2015 – SureSale, the certified pre-owned marketing program designed to change the way used cars are bought and sold, today launched its upgraded certification platform – “Check, Inspect and Protect” – which targe

Ford Dealers Will Test Beacon Technology To Assist Car Shoppers, from Edmunds.com. DETROIT — Ford plans to test “beacon” technology at a number of dealerships, allowing shoppers to learn more about vehicle features using their smart

4 Secret Skills of Successful Managers, from Auto Dealer Monthly. Globalization, technology, rampant regulation and fierce competition at every turn have created an increasingly complicated work environment at most auto dealerships. This is causing p

How (and Why) to Go Green at Your Dealership in 2015, from Dealer Marketing. Like most auto dealers, you’ve probably got a lot on your plate in the coming year. The economic recovery has provided a boost for car sales, and most dealerships are hopi