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Shifting to a Razor and Razor Blade Business Model
In the last seven years, new vehicle gross margins have declined from four percent to two percent. If that pace continues, profit margins will be wiped out by 2025. It appears that the front-end grosses dealers enjoyed 10 or 15 years ago are never co
Jul 12, 2019
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Dealer ManagementDealer/GM NewsFixed Operations NewsMarketing StrategiesSales & MarketingServiceTrending Industry News
A Simple Way to Capture Additional Service Revenue
In a quick review of dealership’s websites, I find that many are almost entirely sales focused and tend to neglect the one department that brings the most significant percentage of profit… service. Go ahead. Take a look at a few dealership websit
Jul 11, 2019
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Dealer ManagementDealer/GM NewsFixed Operations NewsMarketing StrategiesSales & MarketingServiceTrending Industry News
Service Marketing: To Reach Younger Drivers, Go Beyond Recommendations
Though every vehicle today comes with a recommended maintenance schedule from the manufacturer, many consumers don’t follow them. What’s worse, some may not even know they exist! We recently surveyed 1,000 auto dealer customers and found that you
Jul 11, 2019
Warning: BlueKeep Malware Could be as Bad as WannaCry
Dealers, do your computers still run the Windows 7, Windows XP, Windows Vista or Windows 2003 operating systems? Do you have a Windows Server 2008? Be aware that your machines are vulnerable to a new type of malware called BlueKeep that’s seeking t
Jul 10, 2019
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Dealer ManagementDealer/GM NewsLead Management & CRMSales & MarketingSales ManagementSales StrategiesTechnologyTrending Industry News
7 KPIs to Connect with Every Caller
By Tom Harsha, Chief Product Officer, CallRevu Dealerships lose hundreds of sales opportunities every year because of missed or mishandled phone calls. On average, a dealership fails to connect with 33% of incoming calls. For every 100 calls, that me
Jul 9, 2019
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Dealer ManagementDealer/GM NewsMobileSales & MarketingSales ManagementSales StrategiesTechnologyTrending Industry NewsVideo
Witt’s Wise Words: Optics
Bill Wittenmyer shares why choosing between smartphones and tablets in your dealership is important.
Jul 8, 2019
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Dealer ManagementDealer/GM NewsFixed Operations NewsMobileServiceTechnologyTrending Industry NewsVideo
Are You Using Mobile Bill Pay?
This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Jul 8, 2019
New Car Investors Cash Bigger Checks
New-vehicle holding expense is the fastest-growing line item on dealers’ financial statements this year. NADA is reporting dealers are on pace to spend upwards of $140,000 in holding costs in 2019, which is a $250,000 turn in the wrong direction, c
Jul 5, 2019