Imagine you are at your doctor’s office. The office clerk asks for your driver’s license and insurance card, then disappears to make a copy for the doctor’s file. After your combined four hour visit, during which you saw the doctor for five min

It’s a tough market. Definitely getting better, but still a challenge to even the most seasoned, experienced dealers. Some of the dealers I’ve spoken with over the past few months have been trying new low-cost marketing ideas suggested by employe

The state motor vehicle franchise laws may have something to say about that It was reported last week that Mercedes Benz USA is taking over the distribution of smart vehicles from Penske Automotive. The problem, of course, is that Mercedes Benz USA h

Last month’s article, “The Accolade Sandwich Sales Meeting” leads me to share specifics about what, from my experience, must to be communicated and maintained internally by you and your department heads, or “position coaches.” You must perf

Unless you’re viewing an archived version of this magazine or you just picked this up in the service waiting area at the dealership, you are likely reading this article within a week or two either way of the 10th Digital Dealer Conference and Expos

Every day my team and I field questions about Search Engine Optimization (SEO) and what it takes to put your best foot forward on Google and other search engines. We’re constantly looking for ways to improve our dealers’ site visibility in these

For me, the best part of NADA is being an “industry expert” at the very popular Dealer magazine booth. Not only do I get to see some of my favorite long-time dealer clients like Ron and Gary, but I also get updated on some of the latest technolog

Jacksonville, FL — As the nation???s top Automotive Recruiting and Sales Training firm, the Manus Group offers a wide range of salesperson and executive recruiting services along with sales performance and management development training soluti

In February 2010, Toyota had one of the largest recalls ever. Yet within nine month’s time, the efforts of the dealership’s e-commerce director produced numbers that were up 150% Y. C.S.I., C.I.T. and every other key success indicator con