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Conference & Expo: October 14 -15, 2025
DealerPoint: 2026 Dates Coming Soon!

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Dealers Urged to Review Vendor Data Security Measures

BURLINGAME, CA, September 23, 2019 – Zonic Design, a certified vendor to CDK Global and Reynolds and Reynolds, is urging auto dealers to begin reviewing their vendors’ privacy and data security measures ahead of the January 1 deadline for complia
Sep 23, 2019

Hard Facts: 3 Facebook Hacks – How to Get More Engagement

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Sep 20, 2019

Social Media vs Broadcast Media

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Sep 20, 2019

Maximizing Dollar per Unit in Operation

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies
Sep 20, 2019

7 Tips to Turn Sales Calls into Customer Appointments

By Cory Wright, Director of Training for CallRevu More than ever before, customers are turning to the internet to research and shop for vehicles. This shift in behavior makes phone calls even more critical. Instead of visiting the dealership to ask
Sep 20, 2019

How Will Robots Affect Driver Safety?

Several manufacturers, including Tesla, have rolled out some “innovative” features that include self-driving technology. At first glance, consumers like this type of vehicle technology because it typically means that these vehicles are fuel-effic
Sep 19, 2019

Why Video is Vital to a Dealership’s Marketing Strategy

Director of Partnerships & Business Development, Lehel Reeves, shares why video marketing is a vital component of a dealership’s marketing strategy to engage more customers & sell more cars. 
Sep 19, 2019

Stop Being Lead-Centric. It’s About the Customer Experience.

Today’s customers expect and demand an amazing customer experience. The dealership with the right vehicle and the best experience will ultimately win the business. To deliver the best experience possible, you must maintain expertise about your cust
Sep 18, 2019

Digital Dealer 27 Takeaways: Going Beyond Personalization

By Kevin LeSage, Director of Digital Marketing, Autotrader The biggest lesson I’ve learned in digital marketing, over the years of helping dealerships with measuring the quality of their traffic, is that you must have a focused digital marketing st
Sep 18, 2019