Auto Retail News

Dealers are using their ad dollars more and more for marketing on social media sites online than actually at their dealerships, according to a story from USAToday. The story said dealerships don’t have actual sales that they can contribute to their

Auburn Hills, Mich. – Chrysler Group LLC announced a “No Payments for 90 Days” promotion on all 2011 and 2012 Chrysler, Jeep®, Dodge, and Ram Truck models financed through Ally Financial. This deferred retail payment program is effective i

Third quarter is almost over and only four months left to go in 2011 before we close the books. Hopefully sales are up over last year and growing. How is your profitability year to date? Are you meeting your profitability targets for 2011? If you are

Isn’t it interesting in our industry how much time and effort we put into the new car side of our dealerships?  All the work we put into selling the number of cars that is our market share responsibility each year.  The training we do for our sal

NEW YORK — The Pivot Conference released findings from its industry survey of 230 brand managers, executives, and marketing professionals. The research, mainly conducted to reveal the interest in and utilization of Social Advertising, provided hi

Adrian, MI – Adventure in the Great Outdoors for American families who love the outdoor lifestyle just got better.  Today Venchurs announced the newest member to the XPLORE family with the Adventure Series Toyota 4Runner. As with all XPLORE vehic

Cedar Falls, Iowa – Due to recent supply disruptions in vehicle production, Mudd Advertising has enhanced their Equity Review Program with more robust features that aim to help dealers increase their inventory, attain high-quality trades and create

Burlington, VT – Dealer.com, the global leader in automotive Internet marketing solutions, today announced that marketing and communications professional Eliza Kelly has been named Vice President of Marketing for the company. In her role, Kelly is

In the August issue of Digital Dealer magazine, I introduced the concept of “Digital Marketing Independence” and asked the question “can dealers do it all themselves?” The short answer, for those who did not read that piece, is simply “no,�