On this week’s Think Tank Tuesday, I spoke with Andy Heck about what makes Alpin Haus such a distinct brand. It’s more than a slogan or the logo that comes with any business. Watch now to see what

On this week’s Think Tank Tuesday, I got the opportunity to visit Ryan Norris at Toyota of Easley in South Carolina. In that experience, we had a discussion about what makes a brand...and it’s more than just a logo or a jingle.