Q

Conference & Expo: October 14 -15, 2025
DealerPoint: 2026 Dates Coming Soon!

Q

In-Vehicle Technology, Safeguards, & Dealership Opportunities

Just about everything we buy now has some sort of smart technology—and as soon as new products are created, safeguards must be put in place to protect consumers and their purchases.
Nov 10, 2016

Ready or Not, Here Comes Virtual Reality Auto Marketing!

Sit back and buckle up, because the world of auto marketing is about to get rocked by virtual reality (VR). Actually, I shouldn't say "about to" because VR has already arrived. Manufacturers
Nov 10, 2016

One of Chevy’s Top Sales Professionals Weighs In: Get on Social and Get Your Own App

Mike Davenport has won all kinds of accolades for his performance from Chevrolet and is one of the top Corvette specialists in the country. He’s definitely not your typical guy on the lot.
Nov 10, 2016

We’ve Got the Data! Now What?

If anyone experienced the great misfortune of not being able to attend AutoHook’s J.D. Power AMR panel that had attendees lined up against the walls, I’ve got you covered. Below is a condensed collection
Nov 10, 2016

Your Online Reputation Is Who You Are…to Your Customers

Before the Internet people chose who to do business with based on their community and word-of-mouth. There were no review sites. Now, however, review sites are flourishing
Nov 10, 2016

Is Your DMS Going Paperless?

They say that the best description of a tax auditor is someone who arrives after the battle and shoots all the wounded. I’ve been through some rough tax audits for my clients,
Nov 8, 2016

Customers Expect the Impossible – So Give It to Them

Technology changes in our industry faster than many of us can keep up with. It seems like new services and innovations pop up weekly. Do we know which innovations consumers are sure to like or not?
Nov 8, 2016

The Sad State of User Experience in Automotive Industry Websites

Maybe it’s just me, but have you seen the state of auto industry websites lately? I’m not just talking about dealerships (which are mostly awful). I’m talking about the vendors and even the
Nov 7, 2016

Lead Change to Lead the Market

Dealerships are no strangers to change, especially now with all the vehicle innovation that’s being introduced, as well as the flexibility consumers now have with shopping and buying. 
Nov 2, 2016