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After You Click “Send”: Tracking and Best Practices

Targeted email campaigns and content marketing are very popular right now, and for good reason: Useful, valuable, and actionable content tailored to specific consumers drives results
Jun 20, 2017

Connected Cars to Reboot Auto Marketing

When the Winton Motor Company placed what is likely the first car advertisement in Scientific American back in 1898 with the headline “Dispense With A Horse” -, little did it
Jun 12, 2017

How to Use Customer Engagement Metrics to Get More Sales

Most of us would consider conversions the main success metric of dealership websites, and for good reason: receiving contact information means the buying conversation can begin.
Jun 12, 2017

Google’s 5 Auto Shopping Moments – Part 3: Can I Afford It? [VIDEO]

Flick Fusion Video Marketing is a pioneering video technology company, specializing in creating, managing, and distributing dynamic and cost-effective online and mobile video
Jun 8, 2017

Google’s 5 Auto Shopping Moments – Part 2: Is It Right for Me [VIDEO]

In this series of video blogs, Flick Fusion COO Tim James shares Google's 5 auto shopping moments that every dealership should know and how to take advantage of those moments
Jun 1, 2017

OEMs: Give Dealers More Autonomy!

While the automotive industry has seen massive technology changes in the last 5 years, there is a continuing trend where some OEMs partner with specific vendors and then
May 19, 2017

5 PPC Trends for 2017

Pay per click or PPC advertising is a money generator, but how can we maximize the latest trends in this form of advertising? It’s not just Google out there anymore! Increasing competition from Bing
May 17, 2017

Network Problems? IT Assessments Offer Relief and Guidance

Are information technology (IT) problems slowing your business down? If your dealership experiences frequent network crashes, slow Internet or complaints from employees
May 17, 2017

This Overlooked Tool is Guaranteed to Improve Your Customers’ Experience

If you're like most dealers when I say the term 'collaboration tool,' you may have no idea what I'm talking about. However, when I say the term 'Instant Messaging' you know what I'm talking about
May 17, 2017