myKaarma CEO/Founder Ujj Nath shares why it’s the little things that matter when it comes to customer experience in the dealership.

Josh Blick explains why dealers should adopt a “no fake news” policy in their store in order to truly understand what’s going on financially.

Why the Automotive Industry Needs to Prioritize Creating a Seamless Digital Experience  Over the last year, we’ve seen a tremendous shift in the way consumers prefer to shop. Successful brick-and-mortar stores have transitioned their businesses to

As I prepare my keynote address for an upcoming conference it became clear to me that unless I simplify my slides, I may lose the audience. Dealership managers know that something is wrong with their marketing strategy.   The answers I will pr

Consider this – an inside perspective of the customer buying process. It’s 8:00 am. Maybe you’re just now getting to the office, checking a few personal emails or quickly scrolling your newsfeed before you tackle the pile of work sitting on you

The smartphones and mobile devices today are far more powerful than the computing power of the room-size machines that first linked to create the Internet as we know it. Smartphones have fast become staples of our modern culture and have revolutioniz

As consumers, it’s easy to immerse ourselves in endless video content. However, as business owners and marketers, we’re scared to actually create content. Why is this, and how do we stop talking about videos and actually start creating vi

Director of Professional Services Stephen Coambes explains what “Back to the Basics in a Digital World” means and why it’s important to dealers in this video blog.

In a recent presentation at Digital Dealer 23, I had the opportunity to present strategies for Big Data. The key driver was focused on how Big Data impacts the automotive landscape as a whole. One area specifically that captured the audience’s atte