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Dealer ManagementDealer/GM NewsDigital DealerLead Management & CRMMarketing StrategiesMobileSales & MarketingTechnologyTrending Industry News
The Online Shopping Experience Has Radically Changed. Your Dealership Can Reap the Benefits.
Recently, I experienced what felt like walking out of a time machine: I returned to the US after five years living abroad. Getting back into American life was mostly intuitive, but one thing really struck me: online service and commerce has moved int
Nov 3, 2017
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Dealer ManagementDealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingTechnologyTrending Industry News
Professional Voice-Over Secrets!
If you, or someone in your dealership does on-camera work or voice-overs for radio, here are some professional ‘secrets’ from someone who’s been doing broadcast work for over a half-century. Having worked in every aspect of broadcast marketing
Nov 2, 2017
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Data & AnalyticsDealer ManagementDealer/GM NewsDigital DealerMarketing StrategiesSales ManagementTechnologyTrending Industry News
Four Tech Tools That Decrease Employee Turnover
Employee turnover continues to be a problem in many dealerships, and especially in fixed ops. The ability to attract and retain service technicians, for example, is a problem so prevalent that in a recent Carlisle Dealer Principal Survey, more than 4
Nov 2, 2017
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Digital DealerMarketing StrategiesSales & MarketingSocial MediaTechnologyTrending Industry NewsVideo
Are You Ready to Cut the Cord?
How do you watch shows these days? Is it sitting on the couch in front of a TV, or is it on your phone while you’re on the go? Times are changing, and how we watch TV is changing as well. Learn about Facebook Watch and creating engaging content
Nov 1, 2017
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Dealer/GM NewsDigital DealerMarketing StrategiesMobileSales & MarketingTechnologyTrending Industry News
Stay on Top by Sticking to the Bottom
Put your most important information above the fold—that’s what the newspaper editors of old did, and it’s a practice that web developers still follow today. Above the fold content includes anything position in the uppermost part of a webpage, w
Oct 30, 2017
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Dealer/GM NewsDigital DealerFixed Operations NewsLeadershipMarketing StrategiesMobileSales & MarketingSales ManagementSales StrategiesServiceTechnologyTrending Industry NewsVideo
Technology in the Service Drive
AutoLoop’s Director of Professional Services Stephen Coambes shares innovative technologies that dealers can use in the service drive.
Oct 30, 2017
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Dealer/GM NewsInventory ManagementPre-Owned Sales & Marketing StrategiesPre-Owned Sales StrategyTechnologyTrending Industry News
The Future Evolution and Direction of the Wholesale Vehicle Remarketing Industry
Driven by digitalization, customer expectations for frictionless and fast experiences are being set by small, everyday interactions with companies like Skype, Google, and Amazon. The ease with which you can connect with family and friends across the
Oct 26, 2017
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Dealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingSales StrategiesTechnologyTrending Industry News
The Dominance of Video Marketing for Business
As video continues its quick rise it has become the most engaged with and preferred type of content for consumers. Marketers have taken notice and are quickly pivoting their content efforts accordingly. A new study by Magisto reports that video marke
Oct 26, 2017
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Data & AnalyticsDealer ManagementDealer/GM NewsF&I ManagementFinance & Insurance NewsLeadershipOwnershipSales ManagementTechnologyTrending Industry NewsVideo
Identifying Inefficiencies in F&I
Josh Blick shares the importance of identifying inefficiencies in F&I in this short video blog.
Oct 26, 2017