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Why AI Still Requires Humans
In this video blog, Ujj Nath shares why AI will never completely replace humans.
Jun 17, 2018
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Dealer ManagementDealer/GM NewsDigital DealerSales & MarketingSales StrategiesTechnologyTrending Industry News
Does Your Automotive Marketplace Pass the Friction Test?
Let’s talk about friction. Friction doesn’t just play a critical role in physics. Removing friction from the automotive shopper’s journey is the key to automotive dealerships prospering in an industry fraught with challenge of running a modern
Jun 15, 2018
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Dealer ManagementDealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingTechnologyTrending Industry News
The Evolution of Technology In Consumer Engagement
Since the opening of the first car dealership, dealers have been looking for ways to connect with car buyers. Manufacturers assisted in driving interest in their brands by consumers but it was up to the dealer to get the customer to choose them. The
Jun 14, 2018
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Dealer ManagementDealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingSearch Engine OptimizationTechnologyTrending Industry NewsVideo
Think Tank: How to Decrease Your Bounce Rate | 10 Website Traffic Tips
Don’t get so caught up in updated features and metrics that you forget about the basics.. like your bounce rate! You may be driving tons of traffic to your website, but are they staying there? Utilize the 10 tips I cover in today’s episod
Jun 13, 2018
Don’t Go Breaking Your Customer’s Heart!
When it comes to earning business, the customer experience has become a key differentiator. These days, sales and service customers tend to choose convenience and experience over pricing. In fact, dealers that consistently provide an excellent custom
Jun 12, 2018
How Artificial Intelligence is Influencing 2018’s Top HR Trends
Making way for a more technology-dependent future, AI is one of the latest tech spheres that has taken the entire world by the storm. It has always been a much-studied issue right from its inception. Moreover, it has evolved in multiple ways since. O
Jun 12, 2018
The Link Between Customer Experience and 74% Salesperson Turnover
Take a good look at your sales team. Most of them won’t be there next year. According to the latest NADA Workforce Study, salesperson turnover rates are out of control at 74%.1 That means if your dealership has 25 salespeople, 19 of them are leavin
Jun 8, 2018
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Dealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingTechnologyTrending Industry NewsVideo
Hard Facts: How to Keep Your Content Organized | 5 Free Tools
Creating a content calendar is no easy feat but it’s absolutely necessary to have some way to organize our content in order to syndicate it. A few weeks ago, we talked about how to create a content calendar but in today’s Hard Facts we
Jun 8, 2018
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Dealer ManagementDealer/GM NewsFixed Operations NewsServiceTechnologyTrending Industry NewsVideo
Creative Uses for Video Walkarounds You May Not Have Considered
In this video blog, Ujj Nath shares more uses for video walkarounds than just inventory merchandising.
Jun 7, 2018