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Protect Your Dealership from Phishing

 In this video blog, Erik Nachbahr shares why it is important to protect your dealership from phishing attacks.
Apr 17, 2019

Can You Hear Me Now?

One of the biggest obstacles many dealership service departments encounter is contacting and communicating with their customers. This is not only a problem with recall customers, but with all service customers in general. And failure to communicate c
Apr 16, 2019

The Single Most Important Digital Retail Metric Is Also The Most Ignored

For dealers, the digital retail space is filled with more hype than ever. Digital retail companies promise a future with increased conversion rates, higher gross margins, and better customer experience to boot. And the truth is…it works! Digital re
Apr 8, 2019

7 Seismic Shifts Coming to Automotive CRM

We live in a world where new technology swirls around us at a relentless and often dizzying pace, yet as we look closer inside the automotive industry and one particular area – the CRM – the winds are very calm, and the marketplace soluti
Apr 5, 2019

Attention Florida and New York Dealers: Your Website Could Be At Risk!

In this blog I’d like to talk a little bit about American with Disabilities Act (ADA) accessibility and your websites, quickly covering some emerging issues and simple corrective actions you can take. If you are an auto dealer in Florida or New Yor
Apr 5, 2019

Freebie Friday: What’s the Perfect Length for an Email?

 In this week’s Freebie Friday, CDK Global VP of Sales Bill Wittenmyer shares advice for dealers on the most effective length of e-mail for dealers.
Apr 5, 2019

Are You Dodging Bullets with Your IT Strategy?

Recently I talked to a dealer whose internal information technology (IT) person had quit suddenly after receiving another job offer. The dealer scrambled to find someone else. He hired a small, local IT firm that soon went out of business. Once again
Apr 3, 2019

Three Tips in Three Seconds: Speed Matters

The biggest driver of customer satisfaction today is speed. As many have heard by now, the attention span of goldfish is 9 seconds. Human beings are down to 8 seconds. With smart phones and the associated instant gratification, attention spans are de
Mar 26, 2019

Is Your Computer Software Costing You Millions Due to Your Employees?

Erik Nachbahr explains why employees could be endangering dealerships through improper use of computer software.
Mar 21, 2019